Borage Oil Market By Product Type (Organic Borage Oil, Conventional Borage Oil, Cold-Pressed Borage Oil, Refined Borage Oil, Other), By Application (Cosmetics & Personal Care, Pharmaceuticals, Dietary Supplements, Food & Beverages, Other), By Distribution Channel (Online Stores, Retail Stores, Direct Sales), By End-user (Individual Consumers, Commercial Users), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035

Industry Outlook

The Borage Oil Market accounted for USD 55.4 Million in 2024 and is expected to reach USD 110.75 Million by 2035, growing at a CAGR of around 6.5% between 2025 and 2035. The Borage Oil Market has gradually progressed because of its use in various industries such as cosmetics, nutritional health products, and medicinal products. Organic and cold-pressed borage oil is in recent demand because people are now aiming to use something natural and sustainable for organic beauty and plant-based living.

Due to the rich contents of GLA (Gamma-Linolenic Acid), borage oil is useful for inflammation relief, skin repair, and regeneration, which is why it is common in anti-aging creams, joint capsules, and food supplements. Although there are challenges like price risk and supply risk, the demand will surge with awareness of the benefits of the oil for skin health, inflammation, and overall well-being. The Asia-Pacific area stands out because of the increasing consumer interest in natural health products, which is significant in contrast to North America and Europe, which are dominant in cosmetics uses.

Report Scope:

Market Dynamics

Consumers are increasingly seeking organic and plant-based ingredients for personal care.

The increasing use of natural products and the importance of the health benefits that come with their use are the main factors fueling the growth of the Borage Oil Market. There is growing concern towards the consumption of organic and plant-based ingredients, the more so in the production of body care and health products. This change is mainly driven by increasing concern from consumers on the impact of synthetic chemicals applied in cosmetic products and wellness.

It has been reported that consumers prefer supplements containing borage oil with high gamma-linolenic acid (GLA) and anti-inflammatory properties. With people looking for clean estimation, borage oil’s applications in the skin, aging, and joint treatment have come to light. Also, its capacity to treat various health complications such as eczema and acne molecules the use of natural oils highly. It also has the advantage of being environmentally friendly and quite appealing to consumers with that conscience. This trend is revolutionizing the cosmetics and nutraceutical markets as many organizations use borage oil in their products.

Demand for natural skincare and anti-aging products boosts borage oil usage.

Today, more and more attention is being paid to cosmetics, so the popularity of borage oil, rich in natural properties and endowed with antioxidant properties, is growing. Gamma Linolenic Acid (GLA)-rich borage oil is an acknowledged skin conditioning agent that has been used to increase skin’s elasticity, nourish dry skin, and curb inflammation, thus being acclaimed in the formulation of luxury moisturizers, serums, and anti-aging products. Since consumers are waking up to natural and organic products, borage oil has turned out to be an ideal remedy for problems such as wrinkles, eczema, and acne.

They also provide solutions for the healing and miracles that consumers are now requiring in beauty products. The incorporation of plant extracts and natural herbs into cosmetics is likely to satisfy consumers’ concerns about the environment and global climate change. Therefore, it has been embraced by popular cosmetic firms, especially in North America and Europe, where the market for natural skincare is well-developed.

Demand for borage oil is increasing in regions like North America and Europe, but there is still a lack of awareness in emerging markets.

The market for borage oil is expanding rapidly, especially in places such as North America and Europe, owing to the rising awareness of the product in the cosmetics, pharmaceuticals, and nutraceuticals industries. The demand for natural and plant-based substances for skin care, joint health, and overall health has grown amongst the consumers of these regions; hence the use of borage oil in the production of anti-inflammatory as well as anti-aging products.

However, there is still the problem of its recognition in the developing countries, and that slows the global popularity of the borage oil. Some of them include inadequate awareness about it as an anti-inflammatory agent, a skin health product, and one with high GLA. Also, competition from other oils like evening primrose oil and black currant seed oil, which are already familiar in these markets, poses limitations to borage oil market uptake.

Demand for organic and cold-pressed borage oil is increasing, particularly in the cosmetics and personal care sectors.

The global use of organic and cold-pressed borage oil is continually on the rise, especially for applications in the cosmetic and personal care industries. This growth is mainly attributed to changing consumers’ preferences towards natural and sustainable ingredients as the clean beauty movement evolves. Cold-pressed oil is considered superior with retention of more of the nutrients and other valuable nutrients like GLA (Gamma-Linolenic Acid), which is rated highly as an anti-inflammatory and skin-restoring nutrient. This oil is incorporated in most anti-aging lotions, emollient lotions, and products for sensitive and/or acne-prone skin.

The facing pressure to reveal the dumping of chemicals into their products, the increase of organic products is experienced. They include benefits for ailments such as eczema and dry skin, which are major factors that have seen the oil gain popularity in luxury skincare goods and the wellness sector. More consumers are demanding products that are sustainably sourced and ethically produced, and borage oil producers are mustering this trend. It has been most apparent in North America and Europe, where clean beauty products make up a huge market.

A global shift towards clean beauty has created a strong demand for borage oil in premium skincare products.

The sharp rise is due to the increasing trend of clean beauty products across the world, especially in skincare applications of premium grades. Today consumers are placing more emphasis on natural, sustainable, and clean labels within their beauty care regime, and so there is a growing demand for borage oil because of its richness in GLA, which helps to fight skin inflammation and aid skin reviving. This oil today is an essential product in anti-aging, moisturizing, and acne-prone skin solutions such as creams and serums.

The clean beauty movement has forced the extraction of synthetically processed chemicals and enhanced the use of organic cold-pressed borage oil. With cosmetic brands gaining consciousness regarding this ethical and environmental perspective, borage oil, which serves the purpose of skin health and as an anti-aging solution for skin problems, including eczema, acne, and dry skin, has emerged as a premium ingredient. Moreover, the focus on the ethical origin of its products and adherence to sustainable development requirements has become an important advantage in the growth of its sales in the North American and European markets, where consumers increasingly prefer products with clean cosmetics.

Industry Experts Opinion

“Emphasized the company's focus on sustainable sourcing of borage oil to cater to premium applications in cosmetics and healthcare. Highlighted the growing demand for organic and high-quality plant-based products, which align with global consumer trends.”

• Vikas Bhatt, CEO of AOS Products Pvt. Ltd.

Segment Analysis

Based on Product Type, the Borage Oil Market is classified into organic borage oil and borage oil products. There is a growing trend in the consumption of organic borage oil because of awareness of chemically cultivated crops and the resultant demand for organic crops, especially in the cosmetic and nutraceutical sectors. They meet the consumers’ needs for environmentally friendly and sustainable products. Conventional borage oil, however, is still popular to this date and very useful for medicinal and dietary supplements since getting an organic certification is not a primary concern for this type of borage oil. These segments base themselves on the fact that the oil has an incredibly rich content of GLA and is therefore suited to a broad range of applications. However, the organic segment is growing at a faster rate, helped by the clean label trend and raising awareness about healthy living.

Based on the Application, the Borage Oil Market is classified as borage oil is best utilized for its anti-aging and skin-calming abilities; this oil is applied in moisturizers, serums, and hair care products. In nutraceuticals, its high GLA content makes it useful in supplements for controlling inflammation, arthritis, and hormonal problems. The pharmaceutical industry uses its therapeutic uses for diseases of the skin, such as eczema and psoriasis, and heart diseases are included. These applications are fostering market growth worldwide, as consumers become increasingly aware of natural and sustainable ingredients.

Regional Analysis

 The Borage Oil Market by region shows that North America holds the largest market share in terms of growth due to augmenting demand for natural and organic products in the cosmetics sector along with health supplements. The market is already developed with clean beauty products, and consumers are already aware of the healing properties of borage oil in this part of the world. Europe comes second closely due to strict laws in the cosmetics and nutraceutical industry that encourage natural ingredients. At the same time, the Asia-Pacific region takes the position of the most quickly evolving market due to the rising health consciousness, population growth, and the search for natural remedies in such countries as China and India. These regions together create the global Borage Oil Market scenario.

The Asia-Pacific region is the fastest-growing market for borage oil, due primarily to increasing demand, especially within the natural and organic healthcare sectors. Asian nations such as China, India, and Japan are experiencing a rise in the consumption of borage oil in cosmetic products and in the nutraceuticals and functional foods sectors because of the growing middle-income earners and the constantly aware, health-conscious demography. They have also enhanced the availability of better-quality borage oil products in the region’s advancing electronic shopping sites. Furthermore, the increased rate of skin diseases as well as other systemic diseases has created an increased market for borage oil in supplements and medical uses. The growth is supported by government stimulus encouraging natural health products and the adoption of clean beauty internationally.

Competitive Landscape

The Borage Oil Market is also crowded with new and fancy enterprises as well as prominent players who must constantly compete to introduce advanced technologies and processes for Borage oil production. Leading players like AOS Products Pvt. Ltd., ConnOils LLC, Icelandirect LLC, and Premium Crops are working toward capturing a larger market share of the borage oil by providing premium quality products made from organic sources.

Today, organizations are spending a lot of money to adopt modern extraction practices and organic accreditation to serve the growing market of herbal and plant products. This group is also experiencing the signing of mergers/acquisitions along with new product developments that are associated with changing market trends, mainly in the beauty products and functional foods market segments. Some of the prominent Asia-Pacific and North American players are investing in broader market coverage and segmentation, using e-commerce platforms.

Borage Oil Market, Company Shares Analysis, 2024

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Recent Developments:

• In September 2023, Farmhouse Fresh, a leading company that focuses on farm-grown skincare announced its partnership with Smurfs to launch a limited-edition skincare collection. The new launches include multiple product collections, including, Berry Blue Juicy Organic Lip Therapy Balm which is made with blue borage oil.
• In July 2023, Anita Murray, a renowned Irish beauty expert, launched Be Kingdom Kind and introduced Huggabubble children’s skincare products. The products are highly valued among consumers as they are formulated with 99.8% natural ingredients such as borage seed oil and chamomile.

Report Coverage:

By Product Type

• Organic Borage Oil
• Conventional Borage Oil
• Cold-Pressed Borage Oil
• Refined Borage Oil
• Other

By Application

• Cosmetics & Personal Care
• Pharmaceuticals
• Dietary Supplements
• Food & Beverages
• Other

By Distribution Channel

• Online Stores
• Retail Stores
• Direct Sales

By End-user

• Individual Consumers
• Commercial Users

By Region

North America

• U.S.
• Canada

Europe

• U.K.
• France
• Germany
• Italy
• Spain
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• Australia
• South Korea
• Singapore
• Rest of Asia Pacific

Latin America

• Brazil
• Argentina
• Mexico
• Rest of Latin America

Middle East & Africa

• GCC Countries
• South Africa
• Rest of Middle East & Africa

List of Companies:

• AOS Products Pvt. Ltd.
• ConnOils By Kraft
• Icelandirect, LLC
• K.K. Enterprise
• Parchem
• William Hodgson and Co
• Avestia Pharma
• Nordic Naturals
• Kerfoot Group
• Soyatech International
• USANA Health Sciences Inc.
• Deve Herbes
• Gustav Heess GmbH
• Nature's Way Products LLC
• Premium Crops Ltd.

Frequently Asked Questions (FAQs)