Cannabis Infused Food Market By Product Type (Baked Goods, Chocolates & Confectionery, Beverages, Savory Snacks, Dairy & Dairy Alternatives, Condiments & Sauces), By Cannabis Content (CBD-Infused, THC-Infused, Hybrid), By Source (Hemp-derived, Marijuana-derived), By Distribution Channel (Online Retail, Supermarkets, Convenience Stores, Specialty Cannabis Dispensaries, Cafés & Restaurants), and By End-User (Medical Consumers, Recreational Consumers, Fitness & Wellness Enthusiasts), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035
Published Date: Mar 2025 | Report ID: MI2330 | 210 Pages
Industry Outlook
The Cannabis Infused Food market accounted for USD 11.32 Billion in 2024 and is expected to reach USD 46.93 Billion by 2035, growing at a CAGR of around 13.8% between 2025 and 2035. The cannabis edibles market is the budding industry that forms edible products that contain cannabinoids like THC (tetrahydrocannabinol) and CBD (cannabidiol) derived from cannabis.
It has a variety of forms, including gummies, chocolates, beverages, and baked goods, among many others, that provide consumers with a way to take cannabis. The market is driven by the increasing legalization of cannabis for recreational and medicinal purposes with growing awareness and interest in the consumption convenience mode. As awareness regarding the therapeutic properties of cannabis increases, an increasing number of people are turning toward cannabis edibles for recreation and health reasons.
Report Scope:
Parameter | Details |
---|---|
Largest Market | North America |
Fastest Growing Market | Europe |
Base Year | 2024 |
Market Size in 2024 | USD 11.32 Billion |
CAGR (2025-2035) | 13.8% |
Forecast Years | 2025-2035 |
Historical Data | 2018-2024 |
Market Size in 2035 | USD 46.93 Billion |
Countries Covered | U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, Switzerland, Sweden, Finland, Netherlands, Poland, Russia, China, India, Australia, Japan, South Korea, Singapore, Indonesia, Malaysia, Philippines, Brazil, Argentina, GCC Countries, and South Africa |
What We Cover | Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and 10 companies |
Segments Covered | Product Type, Cannabis Content, Source, Distribution Channel, End-User, and Region |
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Market Dynamics
Growing acceptance of cannabis for medical and recreational use.
Increasing acceptance of cannabis for medicinal and recreational purposes has significantly aided in the mushrooming of an emerging market, which is cannabis infusion in food products. Some of the major factors contributing to this include the current trends in cannabis legalization for most countries, increasing consumer awareness about the therapeutic benefits associated with it, and rising consumer demand addressed by alternative wellness products.
It is highly expected that as the number of people using cannabis for healthcare purposes like pain relief, counteracting stress, and sleep enhancement continues to grow, the cannabis-infused edibles market will continue to grow. Further, there are also several innovations in products made by manufacturers that continue to drive market growth alongside the changing regulatory environment. Consideration of cannabis as more mainstream and a shift in consumer preferences away from smoking to edibles are further factors driving this growth.
A major factor in this growth is the use of health-conscious non-smoker choices, which many consumers choose since they are more discrete and safer. Moreover, the collaboration between traditional food companies and cannabis companies is providing more acceptance and penetration within mainstream retail channels. As per NIDA, the increasing craze for medical cannabis, especially in pain management, apparently relates to the major trends driving demand for cannabis-infused products.
Health benefits of CBD and THC in food products.
CBD (cannabidiol) and THC (tetrahydrocannabinol) have health advantages when consumed as food products. Although THC is known to have euphoric effects and may aid with pain, appetite stimulation, and stress relief, CBD has anti-inflammatory properties and may help with sleep disturbances, anxiety, and pain. Only one contributes to comprehensive wellness in medicine. The slowly changing landscape of cannabis regulation as a medicinal or alternative therapy source in urban areas, coupled with everyone's growing hunger, is what is driving the consumption of applied cannabis beverages.
As more consumers search for remedy alternatives for conditions such as anxiety and pain, the consumption of functional food made of CBD or THC continues to increase. Along with innovations in product development for precise dosage control and better palatability, it is expected to drive the market further toward increasing opportunities, along with the ability to legally market cannabis products in several regions.
Possible negative effects on health from excessive consumption.
Excessive eating of cannabis-infused food triggers numerous negative health outcomes. These products contain THC, the cannabis psychoactive substance that delays the initial effects, making them vulnerable to excessive consumption. Consuming too much marijuana-laden food can lead to anxiety attacks along with paranoia, dizziness, and unsteady movements. The effects of long-term abuse develop dependency along with cognitive problems that mainly affect adolescent populations. A high quantity of consumption may lead to digestive problems that generate nausea or result in extreme vomiting.
Children's accidental ingestion of cannabis products serves as one major danger to human health. The risks associated with cannabis food items drive major regulatory restrictions and mandate clear labeling requirements, precise dosage standards, and restricted availability to children. Similar to other consumption risks, these problems can be reduced through targeted public health guidance on education. Product potency irregularities caused by nonstandardization result in negative consequences for consumers and producers. The responsible growth of the industry depends on producers adopting responsible marketing while maintaining consumer safety standards.
Development of new, innovative cannabis-infused food formulations.
With the ever-growing acceptance and legalization of cannabis in different parts of the globe, the cannabis-infused food market has a huge opportunity for growth. The consumer awareness of alternative wellness products increases the demand for cannabis-infused foods due to the discreet, convenient, and pleasurable ways of cannabis benefit experience offered by them. Innovations in formulation, like precise dosage control, enhanced taste, and shelf life, provide brands with unique opportunities to entice diversified consumer preferences. Further, the rising global trend of wellness and functional foods offers prospects to create products that cause relaxation, relieve pain, or decrease stress.
Now, with changes in regulatory frameworks and extraction technology, the field is set to burgeon, catching the eye of mainstream food companies and startups, which adds to the appeal of premade and personalized products marketed. Thus, merit is given to this segment as it stands to be one of the lucrative extensions in the wider cannabis market.
Integration of cannabis products into the gourmet food industry.
For the gourmet food sector, the incorporation of cannabis products is one unique and broadened opportunity in the cannabis-infused food market. With the legalization and acceptance of cannabis, there is an increasing demand for haute cuisine experiences that combine the therapeutic properties of cannabis with gourmet ingredients. This view encourages chefs and manufacturers to play with new flavors, textures, and effects to give consumers a more elevated experience with cannabis.
The high-end restaurants and artisanal food makers, and the luxury niche like cannabis-infused chocolates and drinks, have all taken advantage of this trend. To add to the attractiveness of this market, there are perceived therapeutic benefits of cannabis that promote relaxation and relieve pain. With the right regulation and consumer education, the potential for explosive growth and innovation is present. With more states and nations engaging in cannabis legalization processes, the market will undoubtedly continue to burgeon, attracting new entrants and investors. Quality, consistency, and culinary artistry will be the cornerstones of development for cannabis-infused gourmet foods as they become considered luxury goods.
Industry Experts Opinion
"The market for cannabis-infused food is poised for significant growth as legalization efforts expand globally. Advances in food science and cannabis extraction technology are enhancing the precision of dosage and taste, making these products more accessible to mainstream consumers. However, as the market matures, companies will need to focus on regulatory compliance, particularly in areas of food safety and clear labeling, to build consumer trust and ensure product consistency."
- Dr. James Anderson, PhD, Cannabis Industry Expert.
Segment Analysis
Based on the product type, the Cannabis Infused Food market is classified into Baked Goods, Chocolates & Confectionery, Beverages, Savory Snacks, Dairy & Dairy Alternatives, Condiments & Sauces. The largest segment has been baked foods in the cannabis infused food market. This area is appreciated so much because it incorporates all cannabis extracts containing THC and CBD into cookies, brownies, and cakes. Somewhat clandestinely and quite easily, baked goods provide sample methods familiar to recreational users and medicinal patients alike. This segment's market dominance has been attributed to the trend in health toward edibles and the variety of flavors available.
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Based on the Cannabis Content, the Cannabis Infused Food market is classified into CBD-Infused, THC-Infused, Hybrid. Most of the sector revenues come from the THC infusion segment of the cannabis infused food market. A compound in cannabis called tetrahydrocannabinol drives high consumption as it gives psychoactive effects to users. THC edibles are used to experience the effects of cannabis in fun ways, but users can control how much and when they consume it, so it's an attractive alternative to traditional smoking or vaporizing methods. The global legalization of cannabis continues to nourish the demand for food forms infused with THC, especially for items such as chocolates and gummies, solidifying and increasing the position of these in the leading market segments.
Regional Analysis
The North American cannabis-infused food market is growing rapidly due to the legalization of cannabis in several states in the U.S. and Canada. Different edibles such as gummies, chocolates, and beverages are becoming popular mostly because these are very discreet and enjoyable intake methods. Such an increase in people preferring to consume cannabis but not through smoking is also boosting the sales of cannabis-infused foods. Acceptance of cannabis as part of society and changing regulations have led to accommodating cannabis food products, and companies have come up with several innovations in flavor, doses, and packing systems that will capture a larger clientele base.
Regulatory complexities and inconsistent quality are still issues in the market. Advances in extraction methods and precise dosing are improving the consumer experience. Overall, the market will continue on this upward path as consumer demand and product innovation continue to evolve along the changing legal framework.
Growing legalization in some countries and shifting consumer attitudes toward cannabis have made the Asia-Pacific cannabis-infused food market appear to be expanding quickly. Australia, Japan, and South Korea are among the nations investigating treats laced with cannabis as the market for wellness products expands. As legislative frameworks become more flexible, food manufacturers are innovating cannabis content into a wide variety of products, from beverages to snacks. The market is nevertheless confronted by various difficulties, including strict laws in many countries, but interest in natural and plant-based alternatives happens to be one of the biggest driving forces for this market. Growing acceptance of cannabis for medical purposes, especially in places like Australia and Thailand, is setting off another trigger for market growth. However, cultural resistance and various legal landscapes in different countries remain challenges that must be carefully navigated.
The Asia-Pacific is set to witness major growth with a focus on quality assurance, safety, and consumer knowledge. The increased number of startups and partnerships in this region will speed up market growth with more companies wanting to take advantage of this emerging trend. The development of research into the health aspects of cannabis would further cement consumer trust and stimulate demand.
Competitive Landscape
Food infused with cannabis is booming in the markets because of rising consumer demand for edible cannabis products. For instance, companies such as Kiva Confections, Wana Brands, Maven Brands, and Canopy Growth Corporation will be doing well in the market as they introduce new products and expand their reach. Wana Brands partnered with Kiva Confections to add to its product lineup and customer outreach.
Plus Products has been growing extensive offerings in the infused edibles category while CannaCraft completes its services to meet emerging consumer preferences. The subsidiary of Stiiizy Shryne Group is shortening the gap between it, the customer, and the profiting partner through exciting new product innovations and strategic tie-ups at retail. Some areas are adding further regulations to their fold, which helps fuel the growth of these organizations as they continue diversifying their portfolio and venturing into other markets.
Cannabis Infused Food Market, Company Shares Analysis, 2024
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Recent Developments:
- In early March 2025, Trulieve Cannabis Corp. introduced its 'Onward' line of non-alcoholic, THC-infused beverages. The drinks were available in flavors like sea salt margarita and peach bellini. The launch was part of Trulieve’s effort to expand its product offerings in the cannabis beverage market. The beverages were designed to provide a controlled, refreshing experience for both recreational and medicinal users.
- In February 2025, Connecticut-based Thomas Hooker Brewing launched 'MUZE', a hemp-derived THC seltzer. Each serving contained 3 mg of THC and 15 mg of CBD, with flavors like raspberry lime and peach. The seltzer was marketed as a healthier, low-calorie alternative to traditional alcoholic drinks. Thomas Hooker Brewing aimed to tap into the growing demand for cannabis-infused beverages as part of its product expansion.
Report Coverage:
By Product Type
- Baked Goods
- Chocolates & Confectionery
- Beverages
- Savory Snacks
- Dairy & Dairy Alternatives
- Condiments & Sauces
By Cannabis Content
- CBD-Infused
- THC-Infused
- Hybrid
By Source
- Hemp-derived
- Marijuana-derived
By Distribution Channel
- Online Retail
- Supermarkets
- Convenience Stores
- Specialty Cannabis Dispensaries
- Cafés & Restaurants
By End-User
- Medical Consumers
- Recreational Consumers
- Fitness & Wellness Enthusiasts
By Region
North America
- U.S.
- Canada
Europe
- U.K.
- France
- Germany
- Italy
- Spain
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- Australia
- South Korea
- Singapore
- Rest of Asia Pacific
Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
Middle East & Africa
- GCC Countries
- South Africa
- Rest of Middle East & Africa
List of Companies:
- Kiva Confections
- Wana Brands
- Maven Brands
- Goodness Growth Holdings
- Dosist
- CannaCraft
- Edipure
- Plus Products
- Cheeba Chews
- Cann
- Shryne Group
- Herb
- The Baked Bros
- Wildflower Brands Inc.
- Canopy Growth Corporation
Frequently Asked Questions (FAQs)
The Cannabis Infused Food market accounted for USD 11.32 Billion in 2024 and is expected to reach USD 46.93 Billion by 2035, growing at a CAGR of around 13.8% between 2025 and 2035.
Key growth opportunities in the Cannabis Infused Food market include Development of new, innovative cannabis-infused food formulations, Partnerships between food brands and cannabis producers for growth, and Integration of cannabis products into the gourmet food industry.
The largest segment in the cannabis-infused food market is edibles, particularly gummies, chocolates, and beverages, due to their convenience and popularity. The fastest-growing segment is cannabis-infused beverages, driven by increasing consumer demand for non-alcoholic, wellness-focused drinks. Additionally, the rise of plant-based and wellness-oriented products is propelling growth in these categories. As regulations ease, more regions are embracing cannabis-infused food products. Innovation in flavors and formulations is also fueling expansion within the market.
North America, particularly the United States and Canada, will make a notable contribution to the global cannabis-infused food market. The region has seen significant legalization of cannabis for both medical and recreational use, leading to an increase in demand for cannabis-infused edibles. Additionally, Europe is emerging as a key player due to evolving regulations and growing consumer interest. As these regions embrace cannabis-infused products, they will play a pivotal role in shaping the market's future growth.
Leading players in the global cannabis-infused food market include companies like Canopy Growth Corporation, Tilray, Inc., Aurora Cannabis Inc., and Cronos Group, which are major producers of cannabis-based products. Other notable players include Kiva Confections, known for its edibles, and Constellation Brands, which has made significant investments in cannabis-infused beverages. Additionally, Marijuana Company of America, Inc. and Green Thumb Industries are also prominent players expanding their presence in the growing market.
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