Cider Market By Product Type (Apple Cider, Pear Cider, Fruit-Flavored Cider, Spiced Cider, Organic Cider, Non-Alcoholic Cider), By Source of Fermentation (Fresh Pressed Juice-Based Cider, Concentrate-Based Cider, Wild Fermentation Cider, Commercial Yeast-Based Cider), By Packaging Type (Glass Bottles, Aluminum Cans, Plastic Bottles (PET), Kegs and Casks, Bag-in-Box Packaging), By Sweetness Level (Dry Cider, Semi-Dry Cider, Sweet Cider), By Distribution Channel (On-Trade, Off-Trade), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035

Industry Outlook

The Cider market accounted for USD 5.28 Billion in 2024 and is expected to reach USD 7.63 Billion by 2035, growing at a CAGR of around 3.4% between 2025 and 2035. As a fermented product, apple juice becomes the alcoholic beverage known as cider.

Cider demonstrates diverse tastes through different methods of production since apple types influence the dry or sweet profile of each beverage along with modifications to the fermentation process. The alcoholic drink referred to as hard cider exists along with non-alcoholic cider, which Americans label as apple cider. Global demand for cider continues to rise because consumers prefer artisanal cider flavors and technological advancements in manufacturing methods.

Report Scope:

Market Dynamics

Growing preference for artisanal and flavored ciders is driving market expansion

The cider market expands at a quick pace because consumers choose artisanal and diverse flavored cider products. The modern consumer seeks drinks with top-tier quality, exceptional flavors, and upscale raw materials. Small-scale cider makers explore new approaches to fermenting apple varieties while testing various ingredients, including berries, spices, and exotic fruits for flavor infusion. Users in the younger demographic groups, including millennials and Gen Z, demonstrate a high preference for authentic beverages that combine innovative elements. Locally and small-batch cider production continues to grow in popularity because consumers believe such products feature exceptional craftsmanship and better quality than conventional options.

Authentic and flavorful cider options draw non-beer and non-wine consumers into the market, therefore extending its client base. More flavored cider choices have increased their distribution across supermarkets, bars, and online retail outlets. The combination of natural ingredient promotions with traditional brewing methods and sustainable initiatives enhances the market demand for craft and flavored apple cider drinks. Several cider festivals and tasting events actively promote rising consumer knowledge about cider, which ensures increasing market demand. Future market expansion will be supported by consumers searching for new cider flavors since this trend will persist.

Consumers seeking gluten-free and lower-alcohol alternatives to beer are fueling cider sales

Marketing strategies for cider primarily follow two aspects, including the growing preference for alcoholic drinks without gluten, which have moderate alcohol content. Personnel with gluten intolerance and celiac disease choose gluten-free cider instead of traditional beers because it provides safety together with a pleasurable taste. The substance maintains its gluten-free properties by nature, which makes it appealing to people who monitor their health. The wellness movement prompts customers to look for lower-alcohol beverages and simultaneously encourages them to pick cider instead of standard beer types. The public knowledge about responsible alcohol drinking encourages consumers to pick sessionable drinks that allow them to control their alcohol intake.

Brand operators working in the cider market fulfill increasing consumer needs through their introduction of low-ABV and alcohol-free cider lineups. Consumers from the youth population segments are leading the health-conscious trend because they want beverages that offer functional benefits combined with controlled levels of alcohol. Health-focused shops alongside supermarkets and drinking establishments serve as key points where low-alcohol ciders can be found, thus making these gluten-free and alcohol-minimized products the new standard customer choices. The health and diet choices of consumers will maintain their long-term preference for cider products, which will sustain ongoing growth in the cider market segment.

Cider consumption is often seasonal, and some regions have lower consumer awareness

The seasonal pattern of cider consumption creates difficulties for the cider market because it disrupts overall sales volume and business stability. The Western apple harvesting season creates strong seasonal links that make cider primarily available for autumn and winter periods. Cider enjoys popularity mainly around holidays, which results in variable market demand yearly. The demand for cider increases during winter seasons but declines as summer approaches when beer, wine, and other light beverages take over the market. Cider producers face the difficult task of keeping sales and revenue stable because of seasonal patterns. Consumer education about cider remains insufficient across numerous markets because these markets show less understanding of cider compared to beer and wine products.

The establishment of cider as a regular drink requires active marketing that teaches people about different cider types and their flavor profiles and suitable eating combinations in regions where cider traditionally had no established role in beverage culture. Market penetration remains restricted for cider because of unfamiliarity among people in emerging markets and their poor knowledge of cider. The challenge of low consumer awareness about cider leads brands to extend their marketing activities while creating seasonal cider releases and presenting cider as a year-round drink for all seasons. Fruit-infused ciders alongside low-alcohol products and reduced alcohol mixtures attract consumers who would not typically drink cider by offering them new beverage choices after seasonal demand periods.

Growing interest in fruit-infused, spiced, and organic ciders presents new market opportunities

Consumer demand in a diversity of flavors, as evidenced by credit market trends, has expanded the market for fruit-added, spice-enhanced, and organic cider beverages. Apple cider retains its traditional popularity, but modern consumers, particularly younger ones, want more unique and rejuvenating alcoholic beverages. The increasing demand for variety in cider tastes has created a new market for ciders mixed with various fruits, including berries alongside citrus fruits and mango and tropical elements. Cider producers created multiple flavor variations to match modern taste trends while pulling in consumption groups who usually avoid traditional cider.

Spiced ciders experienced growing adoption because they contain warm cinnamon with clove and nutmeg, which makes them appropriate for seasonal consumption. The organic cider market is on the rise since consumers focus on natural products and sustainable manufacturing while avoiding chemical ingredients. Brands use organic cider as a premium product to charge premium prices for specialized consumer segments. The movement toward clean-label products stimulates market demand for ciders that do not contain artificial ingredients or preservative additives. Major cider producers and craft cider makers build on consumer interest by increasing their selection of products with creative flavors and certified organic ingredients.

Expanding consumer base in Asia-Pacific and Latin America offers potential for growth

The cider market expands in regions beyond traditional cider areas because Asia-Pacific and Latin America exhibit growing potential. The traditional cider-drinking regions of Europe and North America are now facing growing consumer demand in emerging areas because consumers have more money to spend, and their behavior is changing. Countries across Asia-Pacific, such as China, Japan, and South Korea, are developing growing cider markets because Western alcoholic beverage awareness and middle-class expansion continue to rise. Young people across these regions opt for different alcoholic choices compared to beer and spirits, which makes cider an appealing drinking option to them.

Acceleration of cider consumption occurs in Latin American territories, especially Brazil, alongside Mexico and Argentina, because consumers embrace this alcoholic drink as a refreshing fruit product. These regions experience market expansion in the cider sector because of the growing popularity of bars, pubs, and craft beverage culture. Various beverage producers’ worldwide and major international brands have launched marketing efforts alongside partnership initiatives to establish distribution channels for market expansion. Present-day e-commerce solutions, or online retail networks, make cider accessible for consumers throughout these markets.

Industry Experts Opinion

"With the growing consumer interest in premium beverages, cider, particularly craft and artisanal varieties, is seeing a resurgence. The demand for organic ciders and new fruit-infused flavors reflects broader shifts in consumer preferences towards more natural, sustainable, and personalized products.”

• Dr. Richard Smith, Cider Expert at The University of Kent, UK

"Fermentation techniques in cider production have evolved significantly, with advances in wild fermentation and the use of unique yeast strains contributing to more complex and diverse flavor profiles. This opens up exciting opportunities for innovation within the cider industry."

• Dr. Sarah Adams, Fermentation Scientist at The Institute of Food Research, U.K

Segment Analysis

Based on the product type, the Cider Market has been classified into Apple Cider, Pear Cider, Fruit-Flavored Cider, Spiced Cider, Organic Cider, and Non-Alcoholic Cider. Apple cider controls the leading position among all cider market segments worldwide. History traces Apple Cider as the oldest cider type while it continues to be the most popular beverage worldwide. The cider market demonstrates high popularity in European and North American regions because these areas maintain stable apple orchards that supply materials for production. Manufacturers primarily choose apple cider as their main product because pear and fruit-based cider and spiced cider maintain small segments of the market. Apple cider's dominance is further bolstered by its versatility, with a wide range of flavor variations and formulations appealing to diverse consumer preferences.

Based on the source of fermentation, the Cider Market has been classified into Fresh Pressed Juice-Based Cider, Concentrate-Based Cider, Wild Fermentation Cider, and Commercial Yeast-Based Cider. Concentrate-based cider leads all other varieties in cider market dominance right now. Large-scale commercial production selects concentrate-based cider as its preferred solution because of the combination of low operating expenses and high scalability potential. Concentrated juice enables cider manufacturers to minimize product transportation costs and decrease storage requirements due to its condensed state in comparison to liquid juice. Mass production and distribution of the product depend on the shelf-life extension that comes from using this manufacturing method. This method also allows for more efficient production processes, making it easier to meet the growing global demand for cider while maintaining consistent product quality.

Regional Analysis

The European cider market is leading because cider-making has deep historical roots across countries such as the UK, France, and Spain. Cider consumption in the UK ranks as one of the highest globally, while traditional cider-drinking habits run deep in the population. Europe successfully cultivates high-quality apples and pears in its optimal climate zones, which makes it a major leader in cider raw material production. The European cider market keeps expanding because of its modern craft and artisanal cider movement, which delivers new fermentation methods and flavor innovations. The region offers well-built distribution networks as well as solid regulatory structures, which promote both domestic cider brands and international cider brands. The global market trends are guided by European leadership both in cider consumption and production and innovation.

The Asia-Pacific cider market is expanding. UA's cider market demonstrates rapid expansion because of three primary drivers, which consist of growing personal income levels, expanding cities, and evolving tastes toward Western alcoholic drinks. The growing number of Chinese, Japanese, and South Korean consumers aged twenty-one and under is choosing cider over beer and spirits because they prefer refreshments and reduced alcohol. The demand for cider is increasing because consumers show enthusiasm for premium drinks, artisanal creations, and organic fruits along with premium flavors. The combination of broad e-commerce and retail expansion and marketing strategies from worldwide cider producers has made cider easier to obtain. Local cider culture will expand aggressively during the next few years, while millennials below the age of 40 specifically demonstrate a desire to adopt cider-based beverages.

Competitive Landscape

International beverage corporations Heineken, AB InBev, and Carlsberg dominate the cider industry with their huge distribution networks and well-known brands. Thatchers and Aspall, specialized cider manufacturers, compete hard with their premium organic innovative manufacturing line against the major multinational beverage giants. The market expansion into Asia-Pacific and Latin American territories presents significant prospective growth opportunities for all businesses working in the area. Companies will need to adapt their tactics to satisfy changing consumer demands, as the future industry will see an increase in the popularity of health beverages and a greater variety of organic food and flavored beverage options.

Cider Market, Company Shares Analysis, 2024

To explore in-depth analysis in this report - Request Free Sample Report

Recent Developments:

• In January 2025, Molson Coors announced a strategic partnership with Fever-Tree in the U.S. to enhance its portfolio of flavored beverages, including ciders.
• In November 2024, Carlsberg joined the REfresh Alliance, a group of ten global beverage companies that aimed to accelerate renewable energy adoption across the industry’s supply chain.

Report Coverage:

By Product Type

• Apple Cider
• Pear Cider
• Fruit-Flavored Cider
• Spiced Cider
• Organic Cider
• Non-Alcoholic Cider

By Source of Fermentation

• Fresh Pressed Juice-Based Cider
• Concentrate-Based Cider
• Wild Fermentation Cider
• Commercial Yeast-Based Cider

By Packaging Type

• Glass Bottles
• Aluminum Cans
• Plastic Bottles (PET)
• Kegs and Casks
• Bag-in-Box Packaging

By Sweetness Level

• Dry Cider
• Semi-Dry Cider
• Sweet Cider

By Distribution Channel

• On-Trade
• Off-Trade

By Region

North America

• U.S.
• Canada

Europe

• U.K.
• France
• Germany
• Italy
• Spain
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• Australia
• South Korea
• Singapore
• Rest of Asia Pacific

Latin America

• Brazil
• Argentina
• Mexico
• Rest of Latin America

Middle East & Africa

• GCC Countries
• South Africa
• Rest of Middle East & Africa

List of Companies:

• Heineken N.V.
• Anheuser-Busch InBev
• C&C Group
• Molson Coors Beverage Company
• The Boston Beer Company
• Carlsberg Group
• Asahi Group Holdings
• Kingsley Beverages
• Welch’s
• Thatchers Cider
• Rémy Cointreau
• Kopparberg Brewery
• Aston Manor Cider
• Westons Cider
• Suntory Holdings

Frequently Asked Questions (FAQs)