Dog Grooming Products Market By Product Type (Shampoos & Conditioners, Combs & Brushes, Clippers & Trimmers, Grooming Wipes & Sprays, Scissors & Shears, Ear & Eye Care Products, Dental Care Products, Grooming Tables & Tubs, Others), By Coat Type (Short-haired, Long-haired, Curly or wavy, Double-coated, Hairless breeds, Others), By Ingredient Type (Organic, Chemical-Based, Hypoallergenic, Fragrance-Free), By Distribution Channel (Pet specialty stores, Veterinary clinics, Supermarkets & hypermarkets, Online Retail), and By End-User (Household Pet Owners, Professional Grooming Centers, Veterinary Clinics, Pet Boarding Facilities), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035

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Industry Outlook

The Dog Grooming Products market accounted for USD 9.15 Billion in 2024 and is expected to reach USD 19.38 Billion by 2035, growing at a CAGR of around 7.06% between 2025 and 2035. The industry for dog grooming products gathers and records everything needed to maintain dogs' health and appearance. So it has dog grooming products, including ear cleaners, brushes, nail clippers, shampoos, and conditioners. As the need for grooming products is driven by the growing number of pet owners, pet owners are putting more money, time, and effort into their pets' comfort, hygiene, and general well-being. Further, there are additional factors like convenience, grooming services, and natural or organic components. The market will undoubtedly continue to expand as long as people continue to view dogs as members of their families.

Report Scope:

Market Dynamics

Rising awareness of pet health and hygiene standards.

Pet grooming product markets are gearing up to look forward to customer consumption because of the increased awareness of pet health and hygiene standards. Well-being for one's dog becomes more prioritized by pet owners who would go on to invest in better grooming goods, from shampoo to brushes and clippers. Gaining more understanding about maintaining proper cleanliness serves both aesthetic and general health objectives. The latter involves preventing parasites, skin infections, and shedding, all of which can be prevented with proper grooming. Increases in adoption and spending on high-end pet care items have increased market demand.

According to a poll conducted by the American Pet Products Association (APPA), pet owners spent over $10 billion on boarding and grooming services in 2021. Therefore, there are changes taking place, such as a shift toward a more thorough class-family-style approach to pet care. Veterinary school courses that emphasize grooming as a crucial component of overall pet health have also been linked to this trend. In keeping with the broader consumer trend of recent years, there is a growing demand for organic and environmentally friendly pet grooming products and a growing emphasis on canine wellness. The need for specialized and innovative grooming products will undoubtedly increase as pet care advances.

Growing disposable income among pet owners for grooming services.

One key driver of the dog grooming product market's expansion is pet owners' rising disposable income. Pet owners are being compelled to spend money on grooming services, shampoos, conditioners, brushes, and clippers to make their animals comfortable at home due to evolving lifestyles that even treat pets like members of the family. Other factors influencing growth are increased pet health awareness, improved hygiene, and the availability of grooming products from various e-commerce sites. More people are now inclined to pay for grooming their pets with the growing influence of social media, where pets are placed in portraits that are stylishly adorned. Further, this market expansion was aided by the rise of certified pet care specialists who specialize in offering associated grooming services.

According to an American Pet Products Association (APPA) report from 2023, pet grooming expenses in the United States exceeded $10 billion, indicating that pet owners are becoming more inclined to spend more money on pet grooming. In light of these developments, individuals would be less hesitant to continue lavishly grooming their dogs in the same way that they would family members. These changes reflect and influence consumer trends that generally show a shift in spending on pet wellness and health as a sign of a sustained dedication to pet care.

Lack of skilled professionals in the grooming product industry.

The lack of qualified experts, particularly in specialized grooming methods, is one of the major obstacles facing the dog grooming product market. As demands for top-notch grooming services and products increase, so has the escalating demand for competent groomers who can handle different breeds, skin types, and coat-related issues. This skill gap limits the full potential of the market and causes inconsistency in service quality, which in turn leads to client dissatisfaction and trust issues with the products. However, irresponsible grooming can harm the pets and raise safety issues. As a result, the grooming companies may find it difficult to grow in their premium services, restraining the overall growth of the market.

The shortage of skilled professionals contributes to higher training costs for companies, thus hindering profitability and limiting the scalability of the grooming products market. This scarcity does affect the innovation and establishment of new grooming products since brands do not have the relevant expertise to create products for specific needs. This pool of inexperienced labor creates a barrier for new competitors, making it harder for startups to compete with more established businesses that have more qualified staff.

Rising trend of eco-friendly and organic pet grooming solutions.

Dog grooming products are in demand as the awareness about the environment and the health consciousness of the pet owners increase. They're getting conscious about the ingredients used in the products they use on their pets. It naturally and organically accelerated popularization as it did without harmful chemicals or toxic substances. This trend creates very good opportunities for the dog grooming products market, especially for brands selling biodegradable, cruelty-free, non-toxic formulations. Moreover, when pet parents value the welfare of their furry kids, demand for hypoallergenic, skin-soothing, and environmentally friendly shampoos, conditioners, and accessories grows.

High-end grooming products are also becoming more and more popular as a result of the people who used to talk about high-end grooming services. With growing internet popularity, the market is likewise interested in providing only these unique and interesting products. All things considered, the dog grooming market is changing concerning sustainability and pet well-being, which bodes well for businesses that provide organic and environmentally friendly products.

Technological advancements enabling innovative grooming tools and products.

The dog grooming products market is gratified by several technological advancements that push the efficiency of products and the experience of their use by an owner. Self-cleaning brushes, ergonomic designs, and whispering clippers are all innovations that make grooming easier and more comfortable for pets and owners. Further, smart grooming gadgets with sensors to note health and grooming needs are a part of the new generation. Product offerings would range anywhere from gentle but effective grooming to reduced shedding and skin irritation. Further, as more individuals realize how important sustainability is, they are drawn to eco-friendly grooming products.

Grooming product subscription services and online shopping offer individualized and practical options. The future appears bright for increasingly customized items made for particular breeds or conditions, as pet care and wellness become more and more commonplace. As pet owners become more involved in their pets' general health, the change would encourage creative grooming solutions that are appealing in terms of both comfort and practicality.

Industry Experts Opinion

"Pets at Home is transforming into a one-stop shop for pet care, integrating retail, grooming, and veterinary services to meet the evolving needs of pet owners."

— Lyssa McGowan, CEO of Pets at Home

Segment Analysis

Based on the product type, the Dog Grooming Products market is classified into Shampoos & Conditioners, Combs & Brushes, Clippers & Trimmers, Grooming Wipes & Sprays, Scissors & Shears, Ear & Eye Care Products, Dental Care Products, Grooming Tables & Tubs, and Others. Shampoos and conditioners are among the most popular categories of dog grooming supplies. They turn into an essential component of dog grooming, which is necessary for the dogs' cleanliness and coat health. It has been estimated that more and more dogs have become increasingly part of family life, and several families are realizing the importance of pet care.

Owners are showing an increasing inclination toward specialization in shampoos and conditioners, as well as grooming products that are readily available for different dog breeds and coat types. The popularity of this segment is also due to the increasing number of purchase power parity and economy-driven premium organic grooming products, whereby owners look out for high-value brands in treating the skin and fur health of their dogs.

Based on the Coat Type, the Dog Grooming Products market is classified into Short-haired, Long-haired, Curly or wavy, Double-coated, Hairless breeds, and Others. The dog grooming product market mainly includes a crown for the segment called short-haired breeds. Some of these breeds have low grooming requirements and do not require intense grooming, but minor grooming acts such as shedding management and skin care would still be important. Because short-haired breeds are among the most popular pet varieties, there is a market for items like shampoos, conditioners, and brushes made especially for hair types with short coats. The popularity of short-haired dogs can be attributed to their ease of grooming, and pet owners are increasingly choosing to invest in high-quality grooming supplies.

Regional Analysis

The Asia Pacific dog grooming products market has been steadily growing over the past few years due to factors such as increased pet ownership, disposable income, and increased knowledge of proper pet cleanliness and health care. China, Japan, India, and South Korea are examples of pet-crazy countries that have increased their demand for all kinds of pet grooming products, from shampoos and conditioners to instruments and accessories.

Apart from the growth of pet grooming salons and the emergence of e-retail systems, the market is also boosted by rising awareness among consumers of the value of the ingredients in pet grooming products, which are also shifting toward the natural and organic range. Newer innovations like eco-friendly packaging and multi-functional products have also contributed to increased enhancement of the market landscape. Moreover, the growth of the number of pet owners in emerging economies would be expected to further enhance the increasing growth trend in this market.

The North American dog grooming products market is growing due to a continuous increase in pet ownership and a growing focus on pet wellness. An array of consumers is now demanding quality grooming products for specific uses, such as shampoos and conditioners, as well as different grooming tools that would complete the whole grooming experience. Moreover, people spend lavishly on premium grooming services and products as they regard their pet dogs to be members of the family, owing to a social trend termed pet humanization.

Consumers are becoming more cognizant of what they put on their pets' skin, and advancements in natural and organic grooming products have been highly received. Since many consumers prefer this method of purchasing, e-commerce platforms are crucial to the market's growth. The existence of well-known brands in up-and-coming businesses increases competition and defines the market environment. Rising customer preference for cruelty-free and environmentally friendly goods is a significant trend that depends on the growth factor. This trend is driving the market's expansion through the combination of high-end technologies and grooming tools.

Competitive Landscape

The dog grooming product market has been competitive, with some of the top manufacturers attempting to fend off rivals with creative products and business alliances. With a wide range of grooming products, large corporations like Petco Animal Supplies, PetSmart, and Mars Petcare are controlling the market. Independent companies and specialty marketplaces like BioGroom and Andis Company provide cutting-edge, specialist grooming and natural grooming products.

Petco's first-ever introduction of environmentally friendly grooming products is a noteworthy advance in this field. It is a reaction to and a sign of the growing consumer interest in the recently developed market for sustainable products from Mars Petcare. Other recent innovations include Spectrum Brands' FURminator brand, which keeps coming up with new deshedding tool designs. To create a wider customer base for all of them, Hartz and SENTRY Pet Care are also concentrating on growing their product ranges, which will increase market competitiveness. Due to the growing number of pet owners who love their animals like members of the family, there is now more competition for premium grooming products.

Many companies have started e-commerce sites and online grooming tutorials to appeal to tech-savvy consumers as they seek to increase their digital presence. Pet wellness, the use of natural chemicals in products, and the fact that practically all services are customer-focused will all influence future product creation as markets expand.

Dog Grooming Products Market, Company Shares Analysis, 2024

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Recent Developments:

• In April 2025, Nilodor Pet Brands launched four new grooming products under the Bobbi Panter line. The new items included Furshield Sun Spray, Nose & Paw Serum, Ear Cleaner, and Tear Stain Remover. These products were created to complement their existing shampoos and conditioners. They focused on natural ingredients and promoting pet wellness.

Report Coverage:

By Product Type

• Shampoos & Conditioners
• Combs & Brushes
• Clippers & Trimmers
• Grooming Wipes & Sprays
• Scissors & Shears
• Ear & Eye Care Products
• Dental Care Products
• Grooming Tables & Tubs
• Others

By Coat Type

• Short-haired
• Long-haired
• Curly or wavy
• Double-coated
• Hairless breeds
• Others

By Ingredient Type

• Organic
• Chemical-Based
• Hypoallergenic
• Fragrance-Free

By Distribution Channel

• Pet specialty stores
• Veterinary clinics
• Supermarkets & hypermarkets
• Online Retail

By End-User

• Household Pet Owners
• Professional Grooming Centers
• Veterinary Clinics
• Pet Boarding Facilities

By Region

North America

• U.S.
• Canada

Europe

• U.K.
• France
• Germany
• Italy
• Spain
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• Australia
• South Korea
• Singapore
• Rest of Asia Pacific

Latin America

• Brazil
• Argentina
• Mexico
• Rest of Latin America

Middle East & Africa

• GCC Countries
• South Africa
• Rest of Middle East & Africa

List of Companies:

• Petco Animal Supplies, Inc.
• PetSmart Inc.
• The Hartz Mountain Corporation
• SENTRY Pet Care
• Mars, Inc.
• Procter & Gamble (P&G)
• Nestlé S.A.
• The Clorox Company
• Andis Company
• Spectrum Brands Holdings, Inc.
• Earthbath
• Virbac Corporation
• PetEdge
• Isle of Dogs
• BioGroom

Frequently Asked Questions (FAQs)