Dog Walking Services Market By Service Type (On-Demand Dog Walking, Recurring Dog Walking, Group Dog Walks, Individual Dog Walks, Adventure Walks, Other), By Pet Type (Small Breeds, Medium Breeds, Large Breeds), By Duration (15-Minute Walks, 30-Minute Walks, 60-Minute Walks, Custom Walk Durations), By Service Provider (Independent Dog Walkers, Professional Dog Walking Companies, Pet Sitting & Boarding Services, Mobile App-Based Dog Walking Platforms), By Pricing Model (Pay-Per-Walk, Subscription-Based Services, Membership Plans) and By End-user (Individual Pet Owners, Pet Shelters & Rescues, Veterinary Clinics, Corporate Pet Services), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035

Published Date: Apr 2025 | Report ID: MI2446 | 210 Pages

Industry Outlook

The Dog Walking Services Market accounted for USD 1.18 Billion in 2024 and is expected to reach USD 3.08 Billion by 2035, growing at a CAGR of around 9.1% between 2025 and 2035. The Dog Walking Services Market experiences rapid growth within the pet care sector because more and more pet owners actively search for dependable dog walking solutions. The professional dog walkers serving through these services ensure that pets gain access to scheduled walks and socialization with proper physical activity. The dog walking service market incorporates three sectors which comprise independent dog walkers together with pet care franchises and digital networks that match owners with approved walkers through mobile apps. Urban development together with busy work schedules has created a strong market pull in busy metropolitan cities. Click-based tracking systems and subscription plans along with real-time data monitoring constitute important technology features that improve customer satisfaction. The market benefits from increased general knowledge about animal wellness among pet owners. The pet-sitting business experiences its highest demand during vacation times and available working hours as part of recurring seasonal trends.

Report Scope:

ParameterDetails
Largest MarketNorth America
Fastest Growing MarketAsia Pacific
Base Year2024
Market Size in 2024USD 1.96 Billion
CAGR (2025-2035)11.2%
Forecast Years2025-2035
Historical Data2018-2024
Market Size in 2035USD 6.29 Billion
Countries CoveredU.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, Switzerland, Sweden, Finland, Netherlands, Poland, Russia, China, India, Australia, Japan, South Korea, Singapore, Indonesia, Malaysia, Philippines, Brazil, Argentina, GCC Countries, and South Africa
What We CoverMarket growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and 10 companies
Segments CoveredService Type, Pet Type, Duration, Service Provider, Pricing Model, End-user, and Region

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Market Dynamics

Increasing pet ownership drives demand for dog walking services.

Changes in pet parenthood trends increase commercial demand for dog walking services because owners need easy ways to provide exercise for their dogs. People need professional dog walkers as busy lives and busy work schedules merge with urban environments and the shifts in their lifestyles. Pet owners show growing dedication to dog health so the market continues expanding for dog walking services from dependable professionals.

The demand continues to grow because more households possess two incomes and senior citizens maintain ownership of pets who need assistance with walks. Pet owners can discover dog walkers through mobile apps that provide booking systems for scheduling sessions with professional dog walk providers. The dog walking services market will experience increased growth because of the rising trend of pet humanization while delivering premium customized services such as group walks along with training-based walks as well as GPS-tracked outings.

Busy lifestyles encourage pet owners to seek professional walkers.

The shortage of time in busy lifestyles makes people choose to hire professional dog walkers because they need help with routine pet care. Professional walkers provide exercise and companionship services to pets because owners work extended hours frequently travel and have demanding schedules. Pet owners in urban areas need to book professional dog walks because these structured walks guarantee the physical and mental health of their pets in areas with restricted outdoor spaces.

Remote work and flexible job arrangements combined with home-based work opportunities have encouraged pet owners to preserve their walking schedules because the convenience suits their professional lifestyle. Professional dog walking represents an essential service in contemporary pet care since modern owners want trustworthy professional pet services for their canine companions.

The lack of trained professionals affects service quality and reliability.

The dog walking services industry lacks structured training programs which result in a diversity of professional performance quality. New walkers often experience difficulties when managing several dogs and detecting dog distress signals or walking dogs in a safe manner which causes concern for pet owners. Many regions lack certification requirements for dog walkers which creates problems for pet owners since they cannot distinguish trained experts from beginners.

The absence of guidelines creates problems with trust that hamper premium dog walking service development potential. Resources used by companies and independent walkers include training along with certification and customer reviews to increase credibility for developing long-term client relationships. Market expansion in pet care depends on the implementation of better professional standards because owners increasingly need reliable pet services.

Expansion of app-based booking platforms

App-based booking platforms are shaping the dog walking services market through their establishment of convenient professional walker access for pet owners. Users can access digital platforms that enable walk scheduling and pet activity tracking through GPS while reading client feedback to make their selections. Electronic booking and payments combined with real-time alerts build trust among clients to make professional dog walking services more available than previously possible.

The app-based platforms enable dog walkers to serve more customers through their efficient communication system with owners and adaptable business models. These platforms will fuel market growth in dog walking services because urbanization and digital adoption are expected to expand while providing pet owners instant access to trained professional dog walkers.

Growing trend of premium pet care services

Premium pet care services continuously transform dog walking markets due to the growing number of pet owners who choose high-quality personalized services for their dogs. Pet owners currently spend additional money to receive specialized dog walking services like solitary walks, and prolonged outdoor sessions along with GPS location tracking as well as individualized treatment plans. Owners prioritize their dogs' welfare as family members because they put their dogs' health along with their safety and happiness above all else.

The current luxury pet services provide their clients with new features that include exercise adventures together with training programs and physical fitness solutions for pets. The premium version of these services sends feedback updates to customers through photos and behavioral reports which improve both consumer interaction and positive feedback. The growing market demand for premium dog walking services will increase due to rising pet expenses and humanization trends which supports business expansion through innovative high-end options.

Industry Experts Opinion

"The Dog Walking Services Market is experiencing significant growth due to the increasing humanization of pets and the busy lifestyles of owners. Pet parents are looking for professional and trustworthy services that provide convenience and ensure their dogs’ well-being. The integration of digital platforms and GPS tracking has enhanced transparency, making it easier for owners to monitor their pets’ activities in real-time."

  • Emma Richardson, Pet Care Industry Analyst

"Regular exercise is crucial for a dog’s physical and mental health, and professional dog walking services fill this gap for pet owners who struggle with time constraints. The market has evolved beyond basic walking services, with many providers now offering personalized walks, playtime, and behavioral training. As more people adopt pets, the demand for trained and certified dog walkers will continue to rise."

  • Michael Carter, Animal Behavior Specialist

Segment Analysis

Based on the Service Type, the Dog Walking Services Market is classified into On-Demand Dog Walking, Recurring Dog Walking, Group Dog Walks, Individual Dog Walks, Adventure Walks, and others. The Dog Walking Services Market is dominated by Recurring Dog Walking services. Regular dog owners select this portion because it provides scheduled pet care including exercise programs and social time for their dogs. Scheduled dog walks meet the needs of busy owners so they choose this service as their preferred dog-walking option. Recurring pet services have a robust future because pet owners continue acquiring pets leading to market expansion. The rising number of people adopting pets drives this market trend as they depend on frequent exercise help for their dogs. Because of their fast-paced lifestyle dog owners frequently need recurring dog walking services which act as their primary choice.

 

Based on the Pet Type, the Dog Walking Services Market is classified into Small Breeds, Medium Breeds, and Large Breeds. Small Breeds are the largest category in the Dog Walking Services Market. These dogs need daily walks because of their energetic nature and social disposition thus ending up as preferred pets for numerous owners. Urban living requires owners to prefer small dog walking services because these programs fit the needs of managing their pocket-sized dogs. The dog walking service market benefits from the rising demand for specialized pet care because small-breed dog owners continue to increase their usage. Dog owners who have large breed dogs need to give their pets lots of exercise and social interaction but these needs are not easily met when maintaining a full schedule in their homes.

Regional Analysis

New demands for Dog Walking Services in North America exist because pet adoption rates keep increasing while pet owners better understand the importance of pet health. A well-established professional dog walking service sector operates in North America because there is a solid foundation of pet care throughout the region dedicated to meeting pet parents' needs. Rising urbanization and busy work environments have motivated customers to seek trustworthy pet care solutions that are convenient at the same time. The advancement of mobile technology and GPS trackers allows pet services to maintain open business practices that build trust with their customers. Pet owners can opt for subscription services at numerous companies that allow the setup of recurring dog walks. The current pet humanization movement has contributed to upgraded pet services that provide customized dog walks together with fitness training and behavioral training programs. The dog walking industry prioritizes training along with safety certifications because many experts now participate in specific professional programs.

The Dog Walking Services Market in the Asia Pacific demonstrates considerable expansion because pet adoption rates keep rising throughout urban populations. Professional dog walking services experience growing demand because pet owners show expanding wealth while seeking better pet care in combination with their changing lifestyles. Metropolitan residents who own pets need trustworthy solutions to provide their dogs with the required exercise and social interaction. The market has developed because of policies welcoming pets as well as the growth of pet care centers. The pet care market demonstrates upward growth through premium services such as custom-designed walk routines and immediate pet care services that owners seek. An increasing number of pet owners will drive market expansion because organized service providers become more active in the industry.

Competitive Landscape

Companies within the Dog Walking Services Market compete against each other by developing technology-based solutions while delivering exceptional service quality through convenient procedures for customers. Leading players such as Rover, Inc., Wag! The app-based booking systems and real-time tracking and customized pet care services are available through PetBacker and Group Co. together with Wag!. Companies like Swifto Inc. and Fetch! Occupational groups at Pet Care provide individualized service delivery through qualified staff to uphold both pet safety measures and customer satisfaction.

Urban Tailz alongside Barkly Pets solves problems for pet owners who work often through their scheduled walking sessions and premium pet services and subscription programs. HouseMyDog and Gudog join multiple firms that are growing their business networks through cooperative partnerships and acquisitions. The competitive advantage emerges from features of GPS-enabled walks while offering insurance coverage and having certified pet caregivers. The rising pet ownership statistics have led companies to develop new pet services and strengthen existing customer relationships for market domination.

Dog Walking Services Market, Company Shares Analysis, 2024

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Recent Developments:

  • In May 2024, Wag! Group Co. introduced WeCompare.com, a new consumer-facing brand aimed at transforming the insurance comparison landscape. Leveraging advanced technology, this platform offers users an efficient way to compare insurance options, reflecting Wag!'s commitment to diversifying its services and enhancing customer experience within the pet care industry.
  • In February 2024, Rover, Inc. was acquired by private equity funds affiliated with Blackstone. This acquisition underscores the growing significance of the pet care industry and positions Rover for further expansion and innovation in the dog walking services market.

Report Coverage:

By Service Type

  • On-Demand Dog Walking
  • Recurring Dog Walking
  • Group Dog Walks
  • Individual Dog Walks
  • Adventure Walks
  • Other

By Pet Type

  • Small Breeds
  • Medium Breeds
  • Large Breeds

By Duration

  • 15-Minute Walks
  • 30-Minute Walks
  • 60-Minute Walks
  • Custom Walk Durations

By Service Provider

  • Independent Dog Walkers
  • Professional Dog Walking Companies
  • Pet Sitting & Boarding Services
  • Mobile App-Based Dog Walking Platforms

By Pricing Model

  • Pay-Per-Walk
  • Subscription-Based Services
  • Membership Plans

By End User

  • Individual Pet Owners
  • Pet Shelters & Rescues
  • Veterinary Clinics
  • Corporate Pet Services

By Region

North America

  • The U.S.
  • Canada

Europe

  • U.K.
  • France
  • Germany
  • Italy
  • Spain
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Singapore
  • Rest of Asia Pacific

Latin America

  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America

Middle East & Africa

  • GCC Countries
  • South Africa
  • Rest of the Middle East & Africa

List of Companies:

  • Rover, Inc.
  • Wag! Group Co.
  • Fetch! Pet Care
  • PetBacker
  • Holidog
  • Swifto Inc.
  • Barkly Pets, Inc.
  • City Sniffers LLC
  • HouseMyDog Limited
  • Gudog Limited
  • Mad Paws
  • Petpals (UK) Limited
  • DogBuddy
  • Pawshake Inc.
  • Walk My Dog

Frequently Asked Questions (FAQs)

The Dog Walking Services Market accounted for USD 1.18 Billion in 2024 and is expected to reach USD 3.08 Billion by 2035, growing at a CAGR of around 9.1% between 2025 and 2035.

Key growth opportunities in the Dog Walking Services Market include Expansion of app-based booking platforms, the Growing trend of premium pet care services, and Partnerships with pet stores and veterinarians.

The largest segment in the Dog Walking Services Market is individual dog walking, as pet owners prefer personalized attention and flexible schedules for their pets. The fastest-growing segment is app-based dog walking services, driven by the increasing adoption of digital platforms that offer convenience, real-time tracking, and verified walkers.

North America is expected to make a notable contribution to the global Dog Walking Services Market due to the high pet ownership rates and increasing expenditure on pet care services. The rising adoption of app-based dog walking platforms and the growing number of professional pet care providers are driving market growth. Urbanization and busy lifestyles have increased the demand for reliable and flexible dog walking services.

The leading players operating in the global Dog Walking Services Market include Rover, Inc., Wag Labs, Inc., PetBacker, Holidog, and Swifto Inc. These companies offer app-based and professional dog walking services, catering to pet owners seeking convenience and reliability. Rover, Inc. and Wag Labs, Inc. dominate the market with their extensive networks of walkers and user-friendly platforms.

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