Electric Breast Pump Market By Type (Single, Double), By Technology (Closed System, Open System), By Power Source (Rechargeable/Battery, Plug-In Electric Pumps), By Application (Exclusive Pumping, Occasional Pumping, Preterm & Special Needs Babies), By Features (Adjustable Suction Levels, Quiet Operation, App Connectivity {Tracks Pumping Sessions, Milk Output}, Accessories {Milk Storage Bags, Bottle Compatibility, Carrying Cases}), and By End-User (Hospitals & Clinics, Home Use, Professional, Others), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035
Published Date: Dec 2024 | Report ID: MI1598 | 215 Pages
Industry Outlook
The Electric Breast Pump market accounted for USD 1.65 Billion in 2024 and is expected to reach USD 4.32 Billion by 2035, growing at a CAGR of around 9.15% between 2025 and 2035. The electric breast pump market refers to the industry that sells electric breast pumps, devices that help mothers easily pump breast milk. These pumps are electronically applied by working women or mothers who give birth to preterm babies or mothers who wish to breastfeed their children more comfortably. and options available on them include adjustable suction, a quiet operation, and the ability to connect to an app for tracking yield and pumping sessions.
It is primarily used by working women, mothers of preterm babies, and any mother looking for technology to improve comfort. The market has been on the rise as a result of enhanced awareness of the benefits of breastfeeding, which has increased the working mother population. Several brands provide both portable and hospital-grade models of these products.
Report Scope:
Parameter | Details |
---|---|
Largest Market | North America |
Fastest Growing Market | Asia Pacific |
Base Year | 2024 |
Market Size in 2024 | USD 1.65 Billion |
CAGR (2025-2035) | 9.15% |
Forecast Years | 2025-2035 |
Historical Data | 2018-2024 |
Market Size in 2035 | USD 4.32 Billion |
Countries Covered | U.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, Switzerland, Sweden, Finland, Netherlands, Poland, Russia, China, India, Australia, Japan, South Korea, Singapore, Indonesia, Malaysia, Philippines, Brazil, Argentina, GCC Countries, and South Africa |
What We Cover | Market growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and 10 companies |
Segments Covered | Type, Technology, Power Source, Application, Features, End-User and Region |
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Market Dynamics
Increase in Working Mothers Drives Demand for Portable and Efficient Breast Pumps
The increase in working women is a key factor driving the growth of the electric breast pump market, as these women find conventional pumps inconvenient. More mothers are going back to work soon after childbirth. Thus, the portable electric breast pump has become an important tool for expressing milk rapidly. Such pumps allow mothers to breastfeed their babies while controlling the pumping times, making these products popular in the market. In 2023, the statistics by the U.S. Bureau of Labor Statistics show that around 60 percent of women with young children, under 3 years old, have a job, stressing the need for useful and effective ways of breastfeeding. Electric pumps allow women to pump milk at work and still preserve quality and time, which is convenient for most working mothers. Furthermore, technological improvements made by manufacturers make electric breast pumps even more appealing to this demographic, offering easier operation, lower noise levels, and app connectivity.
Technological Advancements in Electric Breast Pumps Fuel Market Growth
The various technological enhancements in electric breast pumps are driving market growth by providing mothers with better, more comfortable, and more convenient solutions. Customers find electric pumps friendly due to factors such as lesser noise, the ability to regulate the suction action, and faster pumping rates. Moreover, the smart technology feature and the app connectivity for monitoring milk production and pumping sessions offer convenience to users, particularly those who are tech-savvy.
These pumps enable a mother to know whether or not they are removing adequate amounts of milk to avoid issues, say, such as low supply. Further, as the design continues to grow lighter and more convenient, these pumps are perfect for use on the go, something working mothers will appreciate. Due to increasing customer requirements for greater quality, convenience, and personalization, the demand for electric breast pumps is escalating, and these innovative technologies are progressing with it.
Complexity of Use for First-Time Users Limits Electric Breast Pump Adoption
The major factor that acts as a constraint to the use of electric breast pumps in the market is the complexity of use, specifically for first-time users. Shavers and Hupp showed that first-time users may get overwhelmed by the process of assembling, operating, and cleaning breast pumps. This can also apply to many new mothers. Electric pumps typically have many components and adjustable features, which can be confusing for newcomers. The fear of improper use, leading to discomfort or inefficient milk expression, discourages those who have never used these devices from trying them.
Moreover, the trend toward higher-priced electric pumps in comparison with manual ones contributes to the decision-making, especially in case pump usage is uncertain or its use seems to be complicated. Although there are often user guides or tutorials that are provided by the models or available online, there nevertheless remains that initial hurdle to overcome in terms of learning how such a product operates. If a new mother is not fully informed or has never used such a product before, she is unlikely to use an electric pump at all.
Smart Electric Breast Pumps with IoT and Mobile Apps Create Growth Opportunities
New product development, particularly through the integration of IoT and mobile applications with smart electric breast pumps, is a key factor that has high growth potential in the electric breast pump market. They include devices through which Mom can control the pumping sessions, monitor yields, and change settings through her phone, making it more convenient to pump. Appropriate data incorporating real-time analytics assists mothers in ensuring that they feed their babies most conveniently and effectively. Plus, it has the associated advantage of being able to control the smart pumps from a distance, change between suction levels, or even certain other settings that one may need without having to stop mid-process. The use of innovative devices also persists in enhancement, especially among younger and technology-literate mothers. The market for smart breast pumps is likely to expand. They are also designed for those who seek greater convenience and ease while breastfeeding, as well as overall control over the entire process. The enhancement of the conventional features of a breast pump by integrating new technology will create a new market for manufacturers and better the lives of consumers.
Collaborations with Hospitals and Healthcare Providers Boost Electric Breast Pump Sales
Affiliates with hospitals and healthcare suppliers can be a good means to increase electric breast pump sales in the market. Working closely with medical facilities that provide care to mothers and newborns, manufacturers can include breast pumps as gifts or optional accessories for moms, increasing the availability of those useful devices. Hospitals can therefore organize sessions for the mothers on how to use electric breast pumps and pass information on their benefits to encourage the mothers to adopt the product. Furthermore, the healthcare providers can advise on certain pumps that will be appropriate for various moms, like those with preterm births or unique babies.
They also cultivate an avenue for direct engagement with new parents who use the products, further improving their popularity and authenticity. Connecting beneficiaries with pumps through health facilities or insurance will go a long way in making the bid for electric breast pumps more attractive. As hospitals and clinics increasingly adopt these devices as essential components of their maternity care services, the market is expected to see a rise in sales. This opportunity makes it possible for the manufacturers to increase their clientele, especially those clients who would otherwise have never considered using electric pumps.
Industry Experts Opinion
“Through consumer testing and customer insights, we innovate to help families meet their breastfeeding goals by ensuring they have the best in breastfeeding support. We focus every day at Medela in making the breastfeeding journey smoother and more efficient for mothers, and we are especially excited to launch our new products during World Breastfeeding Week and recognize the hard work and dedication of breastfeeding moms across the globe.”
- Thomas Golücke, CEO of Medela
“We know how challenging it is to find high performing products packaged all together. By creating an all-inclusive carrying system and offering it for purchase directly, we’re one step closer to filling the innovation gap in technology for women.”
- Tania Boler, founder and CEO of Elvie
Segment Analysis
Based on the type, the electric breast pump market has been classified into Single and Double. The double electric breast pump dominates the electric breast pump market by type. This type is popular with many mothers because it is designed to pump both breasts at the same time, which cuts down the amount of time needed to pump considerably. Double pumps are utilized by employed mothers or any mother who wishes to store milk for future use, as the pumps are convenient and fast compared to single ones. New features, such as adjustable clasp constriction levels and reduced operational noise, make double electric pumps the most recommended option for an improved and comfortable breastfeeding experience.
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Based on the technology, the electric breast pump market has been classified into Closed System and Open System. Based on this study, the closed system segment is the largest in the electric breast pump market. Restricted/enclosed system pumps do not allow milk to penetrate the tubing and motor, which are more sanitary than open systems. This makes them a favorite destination for women with children, especially those who are keen on hygiene. This significantly makes closed system pumps more durable and easier to clean, providing an additional advantage for long-term use. The extra measure of cleanliness and ease makes closed system pumps more and more popular, especially with hospitals and health-conscious clientele.
Regional Analysis
North America dominates the electric breast pump market due to an improving perception of the benefits of breastfeeding, a growing number of industry stakeholders, and an increasing number of women entering the workforce. The increased availability of advanced healthcare facilities and electric breast pumps in the concerned region, coupled with the availability of offline and online platforms, provides impetus to the market growth. Established companies in the North American market include Medela, Philips Avent, and Lansinoh, which provide products that are easier to use than traditional options.
The availability of pumps and breastfeeding increases by governmental and public health campaigns for breastfeeding and maternal care at the same time, increasing the demand for these products of Medela. The region has also experienced significant technological growth, particularly in the pump sector, where advancements like smart pumps and app-connected products are gaining traction due to increasing technology literacy.
The highest growth in the electric breast pump market is occurring in the Asia-Pacific region, driven by trends such as urbanization, rising incomes, and a growing understanding of the benefits of breastfeeding. China, India, and Japan also have a growing population of working women, and these women need a quick way of feeding their babies, and that is through breastfeeding. Further, the middle class is increasing, and the standard of health care is gradually increasing. Hence, electric breast pumps are available. Market players are eager to increase their market share in this area, leading to the release of affordable and high-quality products in the region.
Others include the improved connectivity and operation mechanisms of the applications, which are designed to be quiet. Due to stiff market competition and changing lifestyles where women are now able to breastfeed using modern methods in workplaces, and public places, while on business trips, and the newfound appreciation for breast milk, the Asia-Pacific region has boundless prospects for further growth in the coming years.
Competitive Landscape
The global electric breast pump market features significant intensity and includes prominent players such as Medela AG, Philips Avent, Spectra Baby USA, Lansinoh Laboratories, and Ardo Medical. Lately these companies have shifted their concentration towards the development of innovative products that can come with some features such as the connectivity of the device with other applications, lower operational noise, and variable suction strengths to suit the users.
Following new trends, companies such as Philips Avent have recently launched a smart breast pump with individual pumping sessions, and Medela launched efficient but affordable models in some emergent markets. Spectra Baby USA, for instance, has been building its fort with hospital-grade models designed for at-home and professional use. This segment is expected to grow rapidly as people increasingly seek convenient, portable, and efficient products and services. Competition may become more intense due to rising awareness of companies that prioritize sustainable and environmentally friendly solutions.
Electric Breast Pump Market, Company Shares Analysis, 2024
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Recent Developments:
- In November 2023, Pigeon introduced the GoMini Plus Electric Breast Pump, the second generation of its GoMini series. Crafted for today's busy mothers, this innovative update promises an enhanced pumping experience, tailored to fit seamlessly into the modern lifestyle.
- In February 2023, SimpliFed partnered with Byram Healthcare to offer virtual support for new parents in choosing and using breast pumps, as well as for breastfeeding guidance. SimpliFed would provide navigation and counseling services, while Byram Healthcare, a leading national supplier with in-network coverage for most commercial Medicaid and TRICARE plans, would supply the pumps.
Report Coverage:
By Type
- Single
- Double
By Technology
- Closed System
- Open System
By Power Source
- Rechargeable/Battery
- Plug-In Electric Pumps
By Application
- Exclusive Pumping
- Occasional Pumping
- Preterm & Special Needs Babies
By Features
- Adjustable Suction Levels
- Quiet Operation
- App Connectivity
- Tracks pumping sessions
- Milk output
- Accessories
- Milk storage bags
- Bottle Compatibility
- Carrying case
By End-User
- Hospitals & Clinics
- Home Use
- Professional
- Others
By Region
North America
- U.S.
- Canada
Europe
- U.K.
- France
- Germany
- Italy
- Spain
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- Australia
- South Korea
- Singapore
- Rest of Asia Pacific
Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
Middle East & Africa
- GCC Countries
- South Africa
- Rest of the Middle East & Africa
List of Companies:
- Medela AG
- Philips Avent
- Lansinoh Laboratories, Inc.
- Spectra Baby USA
- Ardo Medical
- Haakaa
- Medela, Inc.
- Evenflo Feeding, Inc.
- Tommee Tippee
- Chicco
- BabyBuddha
- Bellababy
- Pigeon Corporation
- Hygeia
- Ameda, Inc.
Frequently Asked Questions (FAQs)
The Electric Breast Pump market accounted for USD 1.65 Billion in 2024 and is expected to reach USD 4.32 Billion by 2035, growing at a CAGR of around 9.15% between 2025 and 2035.
Key growth opportunities in the Electric Breast Pump market include smart electric breast pumps with IoT and mobile apps creating growth opportunities, subscription-based models for electric breast pumps offering new customer opportunities, and collaborations with hospitals and healthcare providers boosting electric breast pump sales.
The largest segment in the Electric Breast Pump Market is the double electric breast pump, as it allows mothers to pump both breasts simultaneously, saving time and offering greater convenience. The fastest-growing segment is also the double electric breast pump, driven by its advanced features such as adjustable suction levels and quieter operation, making it the preferred choice for an efficient and comfortable breastfeeding experience.
North America will make a notable contribution to the Global Electric Breast Pump Market due to the increasing awareness of breastfeeding benefits, a growing number of working women, and the availability of advanced healthcare facilities. The presence of key companies like Medela, Philips Avent, and Lansinoh, along with technological advancements such as smart and app-connected pumps, further supports market growth in the region.
The leading players operating in the global Electric Breast Pump Market include Medela AG, Philips Avent, Spectra Baby USA, Lansinoh Laboratories, and Ardo Medical. These companies are focusing on developing innovative products with features such as app connectivity, quieter operation, and adjustable suction strengths to meet the growing demand for efficient and convenient solutions.
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