Industry Outlook

Eye Health Supplements market accounted for USD 2.35 Billion in 2024 and is expected to reach USD 4.8 Billion by 2035, growing at a CAGR of around 6.7% between 2025 and 2035. Eye health Supplements are nutritional supplements formulated to support and improve overall eye health and vision. They usually contain antioxidants, lutein, zeaxanthin, and omega-3 fatty acids, which may help prevent conditions of the eyes such as dry eye syndrome and age-related macular degeneration. These supplements are intended to preserve good vision and guard against inflammation and oxidative stress-related damage.

Report Scope:

Market Dynamics

• Increasing prevalence of eye disorders

The market for eye health supplements is mostly driven by the growing prevalence of eye disorders. There is an increasing need for supplements that can help treat or prevent age-related eye disorders such as macular degeneration, cataracts, and diabetic retinopathy. The requirement for eye health supplements is exacerbated by lifestyle factors contributing to eye strain and other visual issues, such as extended screen time and poor food. Increasing consumer interest in products meant to maintain and enhance eye health is fuelled by the rising prevalence of eye disorders, which will drive market expansion. The market is growing as a result of developments in supplement formulations and rising public awareness of eye health.

• Accessibility is hampered by expensive supplements

The major barrier to eye health supplements is the high cost of eye products which creates a purchase barrier for numerous potential consumers, limiting their capacity to buy. This financial challenge may cause a slowdown in overall growth and reduced market penetration. Reaching a wider audience of consumers would ultimately boost market expansion. Reducing the production cost or providing more reasonably priced alternatives could help overcome this obstacle by improving accessibility.

• New goods cater to the rising curiosity of consumers in eye health

A key opportunity for the industry is to innovative products that serve the rising consumer interest in eye health. With growing knowledge of eye health issues, consumers are actively looking for creative and practical solutions. Novel eye health supplements may exploit this growing market by providing sophisticated formulas, enhanced performance, or distinctive components. Market players strive to gain market share, and force expansion by matching their products and services to the demands and preferences of their customers. Using the technological advancements to create new goods can increase market attraction and establish businesses as pioneers in developing eye health innovations.

Industry Experts Opinion

“We know that the burden of avoidable blindness is not equal. In 2021, we moved closer to addressing that inequality with the landmark UN Resolution on Vision, enshrining eye health as part of the Sustainable Development Goals. Now we have the WHO Eye Care Guide for Action, an exciting set of practical tools that will support effective eye health interventions in national health programs, and ensure people receive the care they need, when they need it, and where they need it.”

- Peter Holland, CEO of IAPB,

 “Education is a fundamental human right, but many children struggle to learn at school because of poor vision. Performance is affected if they are not given the educational support and the eye health care they need. Those in low and middle-income countries are disproportionately affected statistics show that children with sight loss are two to five times less likely to be in formal education.”

-Dr Caroline Harper, CEO of Sightsavers

Segment Analysis

Based on the ingredient type, the market of Eye Health Supplements has been classified into Lutein and Zeaxanthin, Antioxidants, Omega-3 Fatty Acids, Coenzyme Q10 Flavonoids, Alpha-Lipoic Acid, Astaxanthin. Amongst the several ingredients used in eye health supplements, Lutein, and Zeaxanthin are particularly significant. Increasing awareness regarding the benefits offered by lutein & zeaxanthin supplements in the prevention and effective treatment of various eye disorders, majorly AMD, diabetic retinopathy, uveitis, and cataracts, is attributing to the significant segment growth. Moreover, the rising prevalence of eye disorders, mainly AMD, and the growing recommentations for these supplements by ophthalmologists, clinicians, and vision scientists is resulting in the growth of the segment.

Based on the indication, the market of Eye Health Supplements has been classified into Age-related Macular Degeneration (AMD), Cataracts, Dry Eye Syndrome, and Inflammation. The increase in age-related macular degeneration (AMD) worldwide is boosting the segment. According to the International Agency for the Prevention of Blindness (IAPB), AMD is the third most common cause of blindness worldwide and the main cause of blindness in higher-income countries with aging populations.

Regional Analysis

Regionally, North America has been leading globally Eye Health Supplements market and is anticipated to continue in the dominant position in the years to come.  The high prevalence of chronic eye disorders like AMD, diabetic retinopathy, and glaucoma, as well as high consumer awareness and widespread supplement availability will boost the regional market. Similarly, the aging population, the growing frequency of eye illnesses including macular degeneration and cataracts, and increased awareness of eye health are contributing to the market's considerable rise in Europe. Furthermore, development in these regions is being powered by rising product developments and consumer demand for specialized supplements.

Competitive Landscape

Key operating players in the Eye Health Supplements market are Bausch Health Inc. (Bausch & Lomb), ZeaVision LLC, Amway International, Akorn Consumer Health, Vitabiotics Ltd., and Nature's Bounty Co. There are many small to medium-sized businesses in addition to major competitors in the extremely fragmented market for eye health supplements. The smaller companies are actively involved in R&D whereas the larger enterprises control the majority of the industry. During the projection period, this dynamic contributes significantly to the sector's growth and competition. Furthermore, ongoing innovation and market expansion are fuelled by the rising demand from consumers for efficient eye health solutions. The competitive landscape is also influenced by changing customer demands and regulatory challenges.

Eye Health Supplements Market, Company Shares Analysis, 2024

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Recent Developments:

• In June 2024, Bausch + Lomb launched Blink NutriTears, an over the counter (OTC) supplement containing lutein, zeaxanthin, curcumin, and vitamin D. The product is intended to treat dry eye conditions and improve tear production.
• In May 2024, HealthyCell launched Eye Health MicroGel, an ultra-absorbable supplement designed to support vision. It contains lutein, zeaxanthin, astaxanthin, lycopene, vitamin A, and vitamin E, among other important micronutrients, and a combination of carotenoids.

Report Coverage:

By Ingredient

• Lutein and Zeaxanthin
• Antioxidants
• Omega-3 Fatty Acids
• Coenzyme Q10
• Flavonoids
• Alpha-Lipoic Acid
• Astaxanthin

By Indication

• Age-related Macular Degeneration (AMD)
• Cataract
• Dry Eye Syndrome
• Inflammation
• Others

By Formulation

• Tablets
• Capsules
• Powder
• Soft gels
• Liquid

By Region

North America

• U.S.
• Canada

Europe

• U.K.
• France
• Germany
• Italy
• Spain
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• Australia
• South Korea
• Singapore
• Rest of Asia Pacific

Latin America

• Brazil
• Argentina
• Mexico
• Rest of Latin America

Middle East & Africa

• GCC Countries
• South Africa
• Rest of Middle East & Africa

List of Companies:

• Alcon Inc.
• Alliance Pharma plc
• Bausch Health Companies Inc.
• Bluebonnet Nutrition
• Basic Brands Inc.
• Herbalife Ltd.
• Healthy Origins USA
• NusaPure
• Nordic Naturals
• Nestlé S.A.
• Nutrivein
• Pfizer, Inc.
• Prestige Consumer Healthcare Inc.
• Vitabiotics Ltd.
• ZeaVision LLC

Frequently Asked Questions (FAQs)