Pet Music Market By Pet Type (Dogs, Cats, Birds, Horses, Other Small Pets), By Therapy Type (Pre-Recorded Music Therapy, Live Music Therapy, Customized Soundscapes), By Application (Anxiety & Stress Relief, Pain Management, Sleep & Relaxation Enhancement, Behavioral Correction, Post-Surgery Recovery), By End-user (Pet Owners, Veterinary Clinics & Hospitals, Pet Boarding & Daycare Centers, Animal Rescue & Rehabilitation Centers), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035

Published Date: Mar 2025 | Report ID: MI2243 | 210 Pages

Industry Outlook

The Pet Music market accounted for USD 143.8 Million in 2024 and is expected to reach USD 414.4 Million by 2035, growing at a CAGR of around 10.1% between 2025 and 2035. The Pet Music Market represents the commercial sector dedicated to producing music that ministers relaxation to pets. This market provides pre-recorded playlists in combination with live music therapy and AI-controlled soundscapes specifically designed for dogs, as well as cats, birds, and horses. These music solutions dynamically minimize anxiety symptoms composed of stress and behavioral problems that consequence from animal separation or environmental causes.

The Pet Music Market is intensifying because of growing human interaction with pets, greater recognition of animal mental wellness, and improved streaming technology capabilities. The industry space belongs to manufacturers of music apps built for pets, along with smart pet monitoring technology and audiotracks acknowledged by veterinarians.

Report Scope:

ParameterDetails
Largest MarketNorth America
Fastest Growing MarketAsia Pacific
Base Year2024
Market Size in 2024USD 143.8 Million
CAGR (2025-2035)10.1%
Forecast Years2025-2035
Historical Data2018-2024
Market Size in 2035USD 414.4 Million
Countries CoveredU.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, Switzerland, Sweden, Finland, Netherlands, Poland, Russia, China, India, Australia, Japan, South Korea, Singapore, Indonesia, Malaysia, Philippines, Brazil, Argentina, GCC Countries, and South Africa
What We CoverMarket growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and 10 companies
Segments CoveredPet Type, Therapy Type, Application, End-user, and Region

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Market Dynamics

The growing pet humanization trend boosts demand for calming and therapeutic pet music

Modern pet humanization trends drive rapid expansion in the Pet Music Market because pets receive analogous treatment to family members. The rising pet owner awareness about pet emotional well-being drives demand for music solutions that provide calming and therapeutic effects. Pet owners choose scientifically engineered music as their preferred choice for modern pet care because this music reduces stress, anxiety, and behavioral problems in animals. Companies now focus on creating music specifically made for particular types of pet species due to this market change. 

The Pet Music Market receives innovation from AI-based personalized soundscapes yet smart pet music devices because pet owners dedicate resources to total wellness options. Pet-specific playlists can be found on Spotify and YouTube streaming platforms, thus providing convenience in accessing therapeutic music for pets. Veterinary clinics, along with pet wellness centers, are including music therapy during medical treatments for better relaxation of patients. Market expansion, together with rising consumer uptake of pet music solutions, is stimulated by growing attention toward pet mental health.

Increased pet anxiety issues drive the adoption of specialized music for stress relief

Increasing pet anxiety-related dilemmas prompt market expansion for specially designed music solutions within the Pet Music Market. Pets develop stress from separation incidents and loud noises as well as environmental modifications, which results in behavioral problems. Science has demonstrated that relaxing music creates lowered stress in pets since it normalizes their heart rate and elicits relaxation. Pet owners select therapeutic music to better their pets' emotional state. 

Increasing pet owner recognition of anxiety in pets drives the Pet Music Market to adopt artificial intelligence-powered soundscapes and smart musical products. Businesses create specific playlists as well as preinstalled audio systems that target various pet species through their unique response triggers. YouTube and Spotify introduced pet-calming music channels through their streaming platforms so pet owners can now get easy access to this stress relief solution.

Limited scientific validation may hinder consumer trust in pet music benefits

The absence of scientific evidence about the Pet Music Market makes consumers doubt its benefits, which causes market difficulties. The patterns of owner interest in pet tranquility face challenges since minimal clinical studies exist for this subject, which raises questions about actual advantages. The research field operates primarily with restricted small-scale tests and personal testimonies, resulting in difficulties when establishing broad acceptable guidelines. The lack of proper scientific evidence concerning pet music products causes select customers to refrain from making purchases. 

The Pet Music Market needs to build stronger connections between product creators, veterinary researchers, and animal behavior specialists to build its professional reliability. The musical stimulus-response of pets, as well as their physical state, undergo testing through increased numbers of controlled evaluations by companies. Higher product transparency with official statements must be paired with marketing-driven medical research to gain user trust in this industry. The scientific evidence needs a stronger foundation since it acts as a fundamental prerequisite for market expansion, which will advance pet music toward becoming a standardized wellness solution accessible to all users.

Expansion into veterinary clinics enhances credibility and market penetration for pet music

The prolonged use of music therapy in veterinary clinics improves credibility within the Pet Music Market through mounting veterinary applications of emotional support techniques. The veterinary field now includes soothing music as a standard practice to lower patient stress during veterinary assessments, surgical operations, and post-operative recovery. Professional endorsement proves the value of pet music while clearing consumer uncertainties about its benefits. The public who owns pets now recognizes music therapy as an efficient strategy to manage behavioral troubles and alleviate anxiety in their pets.
Recent market expansion by The Pet Music Market into veterinary clinics has driven both penetration and adoption levels of the market sector. Animal health situations require custom playlists, so medical facilities establish partnerships with pet music businesses. Veterinary facilities employ AI-generated sound environments that work with preinstalled musical devices to help pets relax throughout their facilities. Industrial developments improve expert trust between industries and then drive research into evidence-based pet music techniques that address market needs.

Collaboration with pet influencers drives awareness and adoption among pet owners

Pet Music Market expands by adopting influencer partnerships with pets, which increases consumer awareness while strengthening pet owner identification. Social media influencers who operate large auditory pet owner followings promote pet merchandise by providing reviews and playing soothing music for their animals. The pet owners they endorse trust their recommendation to the point where more people try music therapy to manage stress. Business partnerships with influencers lead retailers to reach users more effectively while expanding their customer reach throughout entire markets. 

Pet Music Market achieves successful advertising to highly involved pet owners through its program that features pet influencers who efficiently target niche audiences. Content creators who work in vetted roles as part of the Instagram, YouTube, and TikTok platforms demonstrate pet music materials through real-time video formats from their feeds and by displaying image stacks. Various organizations use unique playlist offerings and sponsor content to boost their brand recognition among customers. This approach enables the public to gain an understanding of pet music as it drives up its adoption rate toward establishing itself as an official wellness solution.

Industry Experts Opinion

“We are thrilled to deepen our understanding of canine health through this study and enable more comforting care for our beloved pets. Using our machine learning and AI-powered PetPace collar to study the effect of Pet Acoustics canine-informed music reveals incredible insights into the healing power of the auditory experience.”

  • Dr. Asaf Dagan, cofounder of PetPace

Segment Analysis

Based on Pet Type, the Pet Music Market is classified as dogs, cats, birds, horses, and other small pets. The pet music market is primarily dominated by dog population numbers plus increased awareness about canine anxiety-related problems, separation concerns, and noise phobias. Specialized cat music gains popularity, and MusicforCats represents one such composition that plays according to feline hearing capabilities. Soundscapes provide relaxation to both birds and horses when they need stress relief, primarily in enclosures and transportation systems. The market demand continues to grow because rabbits and guinea pigs, along with other small pets, demonstrate positive responses to smooth background music. This market segment thrives because of rising pet-human bond values and the wider implementation of music therapy throughout holistic veterinary practices. 

 

Based on Therapy Type, the Pet Music Market is classified as pre-recorded music therapy, live music therapy, and customized soundscapes. The most common method of pet music therapy utilizes pre-recorded media, which can be accessed using platforms like Spotify and YouTube that provide playlists customized for calming down pets. The incorporation of live music therapy with professional musicians performing calming music has initiated appearances in pet wellness establishments and veterinary clinic settings. AI-powered soundscapes that regulate the individual characteristics of pets and their emotions have become more popular among pet owners. The pet market adopts stress-reducing solutions alongside improved digital streaming platforms together with AI-based pet wellness technology because of their increased demand.

Regional Analysis

North America is the largest Pet Music Market because of elevated pet adoption trends coupled with heightened awareness about mental health for pets along with robust pet care spending behavior of consumers. The United States dominates the North American pet music market through iCalmPet, Pet Acoustics, and Relax My Dog, which delivers scientific music products for calming pet anxiety. Spotify and YouTube streaming platforms play a key role in market expansion through their offering of pet-calming playlists that users can easily stream. Knowledge-based pet relaxation apps and intelligent pet speakers that play relaxing music have recently entered the market in this region. The effectiveness of pet music therapy solutions receives enhanced performance through partnerships established between veterinary professionals and pet behaviorists. 

Asia-Pacific is the fastest-growing region in the pet music market due to an increase in pet ownership, rising incomes, and greater awareness of pet wellness among owners. China, Japan, Australia, etc. have increased their demand for pet calming solutions because the use of SoundCloud and local pet music apps has risen significantly throughout the region. The market sees companies develop mobile apps that assist pet owners through customized music profiles adapted to their local tastes and pet reaction patterns. Smart homes in this region now integrate pet music through pet-monitoring cameras that play calming sounds as a major advancement in the sector. The pet music product market is experiencing growth through collaborations between regional startups and international brands that aim to distribute these products across various e-commerce platforms.

Competitive Landscape

Scientifically designed musical solutions remain at the core of the Pet Music Market competition because key market players use their solutions to boost pet wellness. Pet Acoustics Inc., together with iCalmPet, advances the market through special music designed to decrease stress levels in pets. Relax My Dog and Music My Pet function as top streaming platforms that deliver playlists for pet relaxation purposes. MusicforCats creates feline-oriented music, which researchers have proven advantageous. Zoundz, together with The Pet Calmer, highlights the use of therapeutic sound programs that show clinical proof of their effectiveness. Music can be enjoyed on Pet Tunes' Bluetooth speakers since they come with preinstalled calming pet music.

The pet-focused music brands constitute recent business acquisitions by Create Music Group as the company enters new markets. Both AnimalMusic, LLC, and Pet Music Academy support the pet music market by developing unique animal sound designs and managing pet audio content licensing programs. The wider distribution of pet-calming music is enabled by companies using YouTube, Spotify, and SoundCloud to always provide owners with easy access to relaxing music.

Pet Music Market, Company Shares Analysis, 2024

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Recent Developments:

  • In July 2024, PetPace, a leading pet health monitoring company, announced the findings of a comprehensive study aimed at better understanding the effect of music on pet stress levels to enable more supportive environments for pet care. The study, done in conjunction with Pet Acoustics, producer of animal-specific auditory products, shows that Pet Acoustics music reduces stress levels in dogs more effectively than classical music and no music.

Report Coverage:

By Pet Type

  • Dogs
  • Cats
  • Birds
  • Horses
  • Other Small Pets

By Therapy Type

  • Pre-recorded Music Therapy
  • Live Music Therapy
  • Customized Soundscapes

By Application

  • Anxiety & Stress Relief
  • Pain Management
  • Sleep & Relaxation Enhancement
  • Behavioral Correction
  • Post-Surgery Recovery

By End-user

  • Pet Owners
  • Veterinary Clinics & Hospitals
  • Pet Boarding & Daycare Centers
  • Animal Rescue & Rehabilitation Centers

By Region

North America

  • U.S.
  • Canada

Europe

  • U.K.
  • France
  • Germany
  • Italy
  • Spain
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Singapore
  • Rest of Asia Pacific

Latin America

  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America

Middle East & Africa

  • GCC Countries
  • South Africa
  • Rest of the Middle East & Africa

List of Companies:

  • Pet Acoustics, Inc.
  • Pet Music Academy
  • Soundcoud
  • iCalmPet
  • Pet Tunes
  • Music My Pet
  • Zoundz
  • Relax, My Dog
  • Music For Pets
  • MusicforCats
  • The Pet Calmer
  • AnimalMusic, LLC
  • Create Music Group

Frequently Asked Questions (FAQs)

The Pet Music market accounted for USD 143.8 Million in 2024 and is expected to reach USD 414.4 Million by 2035, growing at a CAGR of around 10.1% between 2025 and 2035.

Key growth opportunities in the Pet Music market include expansion into veterinary clinics enhancing credibility and market penetration for pet music, collaboration with pet influencers to drive awareness and adoption among pet owners, and Integration with streaming platforms to increase accessibility and monetization of pet music.

The largest segment in the Pet Music Market is calming music and sound therapy, designed to reduce anxiety in pets. The fastest-growing segments include streaming services and AI-driven personalized playlists tailored to pets' moods. Additionally, ultrasonic and frequency-specific music products are gaining traction among pet owners. Innovations in smart pet devices with integrated music features are also expanding rapidly.

North America is expected to make a notable contribution to the Global Pet Music Market, driven by high pet ownership rates and significant spending on pet care products and services. Additionally, the Asia Pacific region is experiencing rapid growth due to rising disposable incomes, urbanization, and changing perceptions around pet ownership, particularly in countries like China and India.

The leading players operating in the global Pet Music Market include Pet Acoustics, Inc., Pet Music Academy, and iCalmPet, which provide scientifically designed music solutions to reduce pet stress and anxiety. Pet Tunes and Music My Pet offers calming soundtracks tailored for various pets, while Relax My Dog and Music for Pets specialize in streaming platforms with dedicated pet music content. MusicforCats focuses on feline-specific compositions, whereas Zoundz and The Pet Calmer develop therapeutic sound programs. AnimalMusic, LLC and Create Music Group contribute to the market through innovative music licensing and production, with SoundCloud serving as a key platform for pet music distribution.

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