Pet Walking Services Market By Type of walk (Socialization Dog Walk, Brain-Stimulation Dog Walk, Fitness Dog Walk, Dog Park Visit, Training-oriented dog Walk), By Service Frequency (Daily Walks, Occasional Walks, On-Demand Walks), By Pet Type (Dogs, Cats, Small Animals, Others), By Service Providers (Independent Walkers, Pet Care Companies, Online Platforms), and By End-user (Individual Pet Owners, Pet Care Facilities, Pet Shelters and Rescues), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035

Published Date: Mar 2025 | Report ID: MI2245 | 210 Pages

Industry Outlook

The Pet Walking Services Market accounted for USD 1.58 Billion in 2024 and is expected to reach USD 4.04 Billion by 2035, growing at a CAGR of around 8.9% between 2025 and 2035. Professional services within the pet walking services market supply dog walking along with pet sitting services plus related care for pets, which mainly consists of dogs. Modern urban lifestyles encourage pet owners to use walking services because these services provide consistent exercise and pet care. The customized services match the individual requirements of each pet by setting time frames and scheduling, along with delivering customized care routines.

Such services have expanded because of increasing pet adoption numbers and especially because pets reside within metropolitan areas, which require professional pet services due to busy working hours and limited living spaces. The exercise provided through pet walking services preserves both the physical and mental health of pets because exercise serves as their fundamental health requirement. Pet owners continue to humanize their pets so they willingly spend money on elite pet care solutions.

Report Scope:

ParameterDetails
Largest MarketNorth America
Fastest Growing MarketAsia Pacific
Base Year2024
Market Size in 2024USD 1.58 Billion
CAGR (2025-2035)8.9%
Forecast Years2025-2035
Historical Data2018-2024
Market Size in 2035USD 4.04 Billion
Countries CoveredU.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, Switzerland, Sweden, Finland, Netherlands, Poland, Russia, China, India, Australia, Japan, South Korea, Singapore, Indonesia, Malaysia, Philippines, Brazil, Argentina, GCC Countries, and South Africa
What We CoverMarket growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and 10 companies
Segments CoveredType of walk, Service Frequency, Pet Type, Service Providers, End-user, and Region

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Market Dynamics

Increased pet ownership is driving demand for walking services.

The growth of the pet walking services market is driven primarily by growing pet ownership rates. A growing trend of pet adoption throughout urban areas creates increased market demand for professional pet care services that provide active pet care options. In modern times, busy professionals and persons living in apartments without adequate outdoor facilities depend on expert pet walkers for their care needs.

The American Pet Products Association reports that pet adoption rates across the United States have surged so that 70% of all households now own a pet as per 2023 statistics. The rising number of pet owners establishes new segments in the market that pet walking services can serve. Pet owners now consider professional dog walking as integral to their pets' well-being because it provides crucial exercise needed for both physical fitness and mental health needs.

Busy lifestyles require convenient pet care solutions like walking.

The primary force propelling the pet walking services market forward stems from people's increasingly busy work schedules. Modern work demands push pet owners to allocate less attention and exercise time to their pets because their schedules extend beyond normal working hours. Pet owners now need professional walking services because they currently lack sufficient daily walking time for their pets.

The Bureau of Labor Statistics shows that 50% of American households depend on adults who work too many hours daily, so they cannot provide proper pet care. Pet walking services resolve problems for owners who need their pets to get exercise through professional walking sessions when owners cannot attend. Pet walking services serve as essential components of contemporary pet care because dual-income families and growing workdays have resulted in greater owner need for pet care solutions.

High operational costs limit market entry for new businesses.

Initial entry barriers into the pet walking services market stem from the high costs of business operations. The establishment of a pet walking business requires business expenses to cover insurance fees together with employee payments, advertising campaigns, and transportation-related charges. Reliable pet service operation demands that new business owners buy equipment, including leashes along with tracking devices, and possibly needed vehicles for pet movement.

Small entrepreneurs face substantial difficulties when sustaining startup expenditures and ongoing operational costs because it creates obstacles for competing against existing service providers. Businesses need to pay high insurance fees, which include covering potential liabilities that involve pet injuries and accidents during the time of care. Lack of money and limited financial support can create obstacles that prevent unauthorized businesses from stepping into the market to expand their operations.

Offering bundled services like grooming and training alongside walking.

Pet walking services have an attractive market opportunity when providers offer grooming services and training programs together with their core service. A significant number of pet owners desire unified services for their pet requirements, which makes packaged solutions highly appealing. The combination of walking with grooming and training services enables businesses to maintain a more substantial client base while improving earnings from each customer. The bundled pet services are time-efficient for clients because they have little hassle in running the errands themselves. The American Pet Products Association states that U.S. pet owners have spent over $10 billion on grooming and training services for the past few years, proving that the demand continues to increase for this sector. Additional integrated pet care solutions by service providers offer them market differentiation, drawing in new clients into their realm. By bundling their services to form subscription models and loyalty programs, service providers reap consistent revenue.

We provide premium, personalized pet walking services for affluent owners.

The provision of premium personalized pet walking services generates an attractive opportunity within the pet walking services market for reaching well-off pet owners. The exclusive pet owner segment is looking for customized pet care that involves dedicated walks as well as bespoke routes and breed-specific or age-adjusted or health-oriented treatments.

By offering these exceptional customized services, providers can address their premium market segment, which is willing to invest extra money for first-class pet care. The premium service delivery combines real-time walk tracking and GPS-enabled devices with customized walking schedules. Affluent pet owners devote their funds to specialized pet care, which includes premium walking services, as reported by the American Pet Products Association (APPA). The increasing humanization of pets creates a growing market demand for luxury pet services, which drives new business opportunities for companies specializing in personalized, sophisticated walking services.

Industry Experts Opinion

"The demand for professional pet walking services is increasing as pet owners seek trustworthy professionals who can care for their pets when they're unavailable. A good pet walker ensures that pets get the right amount of exercise and attention during each walk, enhancing their quality of life."

  • Petra K. Dyer, CEO of Pet Sitters International

Segment Analysis

Based on the Type of Walk, the pet walking services market has been classified into Socialization Dog walks, Brain-Stimulation Dog walks, Fitness Dog walks, Dog Park visits, and Training-oriented dog walks. The Fitness Dog Walk segment leads all pet walking services in the pet walking services market primarily because it emphasizes pet health enhancement through physical exercise. Many pet owners today actively look for services that will enhance their pets' physical fitness after recognizing the importance of exercise for their pets. The purpose of fitness walks is to deliver physically demanding workouts to active dog breeds through longer and swiftly completed walks. The aspect of the fitness industry caters to energetic dog owners whose goal is to keep their dogs both physically fit and healthy. The recent pet care trend, which focuses on the health management of pets and owners, now supports the growing demand for fitness dog walks. Because urban living areas have restricted pet playground space, the fitness segment drives continuous market expansion. 

 

Based on the Service Frequency, the pet walking services market has been classified into Daily Walks, Occasional Walks, and On-Demand Walks. The Daily Walks section represents the dominant segment in the pet walking services market because owners consistently demand this service to support pet health requirements. Pet physical health exists together with mental stimulation and overall wellness because regular daily walks constitute an essential practice.

Pet owners actively appreciate the importance of constructing daily regimens for pets because limited outdoor space exists in urban areas. The consistent schedule helps both pets stay healthy and allows pet owners to manage their demanding schedules effectively. Pet owners have made daily walks their service of choice due to which strong relationships with pet walking services are now formed. Pets with health-mindful owners select regular walks because these routines give their pets daily activity and care even when the owners cannot step in manually. Thorough, steady services form a reliable revenue stream for businesses, thus making daily walks into an important business driver. The escalating demand for this service stems from urban expansion and rising pet ownership figures, thus overshadowing the competition in the market.

Regional Analysis

North America's pet walking services market demonstrates increasing expansion because the number of pet owners has increased substantially since the region experienced urban development and society's lifestyle modifications. Pet ownership throughout the region remains at globally prestigious levels because many families prefer to have dogs and other pets. Pet-related services are booming because working professionals, along with city residents, now require quick solutions for their pets' wellness needs.

Market demand for pet walking services exceeds annual revenue the most within the United States and Canada, especially in cities encompassing New York, Los Angeles, Toronto, and Vancouver. Pet owners in constrained urban environments turn to professional walkers because their pet exercise needs must be fulfilled during working days with shortened schedules. The market's expansion is boosted by technological developments such as mobile apps used for monitoring pet walk schedules, which give customers more convenience together with increased visibility.

The Asia-Pacific pet walking services market shows rapid expansion because more people adopt pets and shift employment patterns combined with greater economic means. Dog adoption rates in China, Japan, South Korea, and India have triggered growing customer demand for pet services, which include walking services.

The rising proportion of pet owners chooses professional walkers because dwelling in densely populated urban centers restricts outdoor access for their pets within the fast-developing cities of Tokyo, Shanghai, and Delhi. Service providers who offer professional walking solutions have emerged to address the increasing need of pet owners to exercise their pets within these cities. Working couples in these regions represent an expanding customer base because they struggle to manage their professional responsibilities alongside their pet care duties.  

Competitive Landscape

Rover and three other major companies, together with Wag! and PetBacker and Barkly Pets, maintain leadership positions in the competitive pet walking services market. The companies use technological resources to bridge pet owners with walkers by developing mobile apps that simplify booking procedures while enabling user tracking. Rover and Wag! Manage massive client networks and prompt service deliveries, but UrbanTail and K9 Logic deliver exclusive premium services that include training-based dog walking experiences.

Platforms like Pawshake and Fetch! The localized pet care services of Pet Care reach different regions of operation. Companies extend their operations into developing markets with rising pet ownership numbers, and they provide tailor-made care along with complementary services, which include grooming and training.

Pet Walking Services Market, Company Shares Analysis, 2024

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Recent Developments:

  • In July 2022, Wag! announced a partnership with Robinhood and DonateStock to launch a Community Shares Program, aiming to benefit pet caregivers and nonprofit pet charities.

Report Coverage:

By Type of Walk

  • Socialization Dog Walk
  • Brain-Stimulation Dog Walk
  •  Fitness Dog Walk
  • Dog Park Visit
  • Training-oriented dog Walk

By Service Frequency

  • Daily Walks
  • Occasional Walks
  • On-Demand Walks

By Pet Type

  • Dogs
  • Cats
  • Small Animals
  • Others

By Service Providers

  • Independent Walkers
  • Pet Care Companies
  • Online Platforms

By End-user

  • Individual Pet Owners
  • Pet Care Facilities
  • Pet Shelters and Rescues
  • Others

By Region

North America

  • U.S.
  • Canada

Europe

  • U.K.
  • France
  • Germany
  • Italy
  • Spain
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Singapore
  • Rest of Asia Pacific

Latin America

  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America

Middle East & Africa

  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

List of Companies:

  • Rover, Inc.
  • Wag!
  • PetBacker
  • Barkly Pets
  • Fetch! Pet Care
  • The Dog Walker
  • Pawshake
  • DogVacay
  • Care.com
  • UrbanTail
  • K9 Logic
  • Pawsitively Posh
  • Pooch and Mutt
  • Canine Concierge
  • Happy Tails Pet Services

Frequently Asked Questions (FAQs)

The Pet Walking Services Market accounted for USD 1.58 Billion in 2024 and is expected to reach USD 4.04 Billion by 2035, growing at a CAGR of around 8.9% between 2025 and 2035.

Key growth opportunities in the Pet Walking Services market include expanding into emerging markets with rising pet ownership, offering bundled services like grooming and training alongside walking, and providing premium, personalized pet walking services for affluent owners.

Type of walking is currently leading in the Pet Walking Services Market due to Fitness Dog Walk segment is the most significant in the pet walking services market. As pet owners become more aware of the importance of regular exercise for their pets' physical health, fitness walks have gained prominence. These walks are designed to improve the dog's stamina and overall fitness, catering to active dog owners. This segment appeals to a wide range of pet owners, including those with high-energy breeds that require more intense physical activity.

North America is expected to remain the dominant region due to factors such as high pet ownership rates, urbanization, and changing lifestyles. The region has one of the highest pet ownership rates globally, with a large proportion of households owning pets, particularly dogs. This trend has spurred demand for pet-related services, including walking, as busy professionals and urban dwellers seek convenient solutions for their pets' exercise and care needs.

Key operating players in the Pet Walking Services market are Rover, Wag! PetBacker and Barkly Pets are leading the space. These companies leverage technology, offering mobile apps that connect pet owners with walkers for easy booking and tracking. While Rover and Wag! Dominating with large networks and on-demand services, smaller players like UrbanTail and K9 Logic focus on personalized, premium offerings such as fitness and training-oriented walks.

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