Rice Bran Oil Market By Product Type (Refined Rice Bran Oil, Unrefined Rice Bran Oil, Blended Rice Bran Oil), By Application (Food & Beverages {Cooking Oil, Salad Dressings & Sauces, Bakery & Confectionery, Snacks & Processed Foods}, Pharmaceuticals & Nutraceuticals {Cholesterol-Lowering Supplements, Antioxidant-Rich Health Products}, Cosmetics & Personal Care {Skincare, Hair Care, Lip Care & Sunscreen Products}, Animal Feed {Poultry Feed, Pet Food Supplements}, Industrial Applications {Biofuel Production, Lubricants & Surfactants}), By Extraction Method (Solvent Extraction, Expeller Pressing, Enzyme-Assisted Extraction, Supercritical Fluid Extraction), By Nature (Organic, Conventional), and By Distribution Channel (Online Retail, Supermarkets, Departmental Stores, Specialty Stores), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035.

Industry Outlook

The Rice Bran Oil Market accounted for USD 7.32 Billion in 2024 and is expected to reach USD 14.26 Billion by 2035, growing at a CAGR of around 6.25% between 2025 and 2035. Rice Bran Oil Market deals with edible rice grain bran layer-derived oil substances that customers purchase. Rice bran oil is becoming more popular among consumers due to its wide range of health advantages brought by its high content of healthy fats together with vitamins and antioxidants. The oil serves multiple purposes in cooking as well as salad dressings and frying without limitations to its use in diverse food preparation.

Health-conscious consumers demand rice bran oil due to its growing popularity for heart health benefits including cholesterol reduction. Market expansion occurs because consumers search for healthier cooking oil options while rising demand meets the natural and organic food movement. The Rice Bran Oil Market will experience extensive growth and product innovation as the food industry advances.

Report Scope:

Market Dynamics   

Growing consumer preference for healthy and heart-friendly cooking oils

Rice bran oil seeks higher market demand because consumers prefer oil options that are both healthy and beneficial for their heart health. As a nutritious cooking alternative rice bran oil contains high levels of antioxidants and vitamin E which coexists with the heart-friendly compounds oryzanol. Increased consumer knowledge of cardiovascular well-being and cholesterol control leads people to look for oils that maintain flavor and cooking functionality while promoting heart benefits. Rice bran oil proves suitable for various cooking techniques because it offers a light taste and excellent boiling point alongside its sustained fat mixture structure.

The market demand for rice bran oil continues to grow because of the rising interest in products that are clean-label and minimally processed. The increasing number of consumers following plant-based diets with wellness aims look for health-promoting oils and those without trans fats. Rice bran oil attracts consumers because people with lifestyle diseases like obesity and diabetes choose it over other frying alternatives. Professional health recommendations together with expanding supermarkets and online retail channels will support continuous expansion of the Rice Bran Oil Market.

Increasing awareness of rice bran oil’s antioxidant and nutritional benefits

Increasing recognition of antioxidants and nutrients in rice bran oil leads to an increasing demand for this product in cooking oil markets. Rice bran oil contains antioxidants that include oryzanol along with vitamin E and phytosterols which enable this oil to decrease cholesterol levels while preserving heart health and strengthening immune responses. Type alias of consumers who value their health continue to identify oils with high nutritional contents that extend beyond culinary use. Rice bran oil presents itself as an emerging preferred cooking oil because it features a well-balanced fatty acid composition together with a high cooking temperature threshold which appeals to diet-conscious people searching for nutritional value combined with culinary flexibility.

Modern health trends along with preventive medicine practices lead people toward natural and minimally processed oils. The markets for rice bran oil increased because of its anti-inflammatory effects along with the possible advantages it offers toward weight management and diabetes control. The market expansion of rice bran oil depends on positive statements from nutritionists along with food bloggers and health organizations which build consumer trust. The market for rice bran oil will expand as consumers discover its superior nutrient content which will spur increased consumption both in retail outlets and food-service operations.

The availability of alternative vegetable oils reduces rice bran oil demand.

Alternative vegetable oil products such as olive and canola oil sunflower oil and coconut oil reduce market interest in rice bran oil because they are more readily available. The broad community of consumers chooses traditional established vegetable oils because they maintain a big market footprint and provide recognized health advantages and access to various distribution channels. Popular vegetable oils include olive and avocado oil because they link to the cardiovascular health benefits of Mediterranean diets while canola and sunflower oil appeal to consumers through affordability and lack of oil-based or flavor distortions. The highly competitive nature of this market makes the expansion of rice bran oil as an important market player difficult to achieve.

The widespread understanding of rice bran oil as a cooking medium remains lower than the better-known options. The promotional campaigns for alternative oils receive extra market support from both health expert endorsements and food influencer recommendations. The adoption of rice bran oil is restricted by price instability combined with limited availability in specific geographic areas. Rice-brand oil manufacturers fight the lack of consumer awareness by running targeted promotional activities that show its special health advantages and by growing their delivery systems to serve more clients.

Rising demand for organic and cold-pressed rice bran oil

The increasing consumer demand for organic along with cold-pressed rice bran oil causes the premium cooking oil segment to grow. Modern consumers want cooking oils that maintain all their native nutrients along with being free from chemicals and obtainable through minimal processing methods. Rice bran oil extracted through cold-pressing preserves whole nutrients including oryzanol together with vitamin E and essential fatty acids therefore attracting users seeking pure natural food nutrition. The organic versions of this product attract shoppers who prefer GMO-free products with no pesticide residue along with those interested in sustainable and natural food descriptions.

Environmental nutrition trends alongside health-conscious diets have intensified the market demand for organic and cold-pressed rice bran oil. People are willing to purchase rice bran oils which provide enhanced quality coupled with purity and health advantages at elevated prices in urban settings and within fitness-based communities. The market grows because e-commerce channels along with specialty health stores make premium oils more readily available to consumers. Organic and cold-pressed rice bran oil will experience consistent growth because of increasing interest in natural foods.

Increasing use in nutraceuticals and dietary supplements expands applications.

People are increasingly utilizing rice bran oil in nutraceuticals along with dietary supplements to extend its benefits past culinary applications. The antioxidant compounds in rice bran oil (oryzanols phytosterols and vitamin E) attract pharmaceutical manufacturers to use the oil for heart supplements cholesterol regulation and immune function products. The anti-inflammatory nature along with lipid-regulating abilities of rice bran oil make it suitable for forming part of functional foods and dietary supplements meant to enhance cardiovascular health and metabolism. Consumer interest in preventive healthcare products leads to increased demand for plant-based supplements while fueling the market expansion of rice bran oil in the nutraceutical sector.

The growing demand for clean-label and plant-based supplements drives manufacturers to adopt rice bran oil because it functions as a natural choice instead of synthetic additives. The natural availability and chemical compatibility of rice bran oil make it work effectively with capsules soft gels and functional beverages in wellness markets. The nutritional advantages of rice bran oil help manufacturers create new weight management skincare and anti-aging product lines. As scientific studies validate its health effects the demand for rice bran oil will boost within the nutraceutical and dietary supplement sectors.

Industry Experts Opinion    

"The Rice Bran Oil Market is poised for significant growth as consumers become more health-conscious and seek out oils with beneficial properties. Rich in antioxidants and healthy fats, rice bran oil is an excellent alternative to traditional cooking oils. Its versatility in culinary applications, combined with its health benefits, positions it well in the competitive landscape of cooking oils."

• Dr. Sarah Thompson, Nutritionist and Food Scientist

Segment Analysis    

Based on the Product Type, the Rice Bran Oil Market is classified into Refined Rice Bran Oil, Unrefined Rice Bran Oil, and Blended Rice Bran Oil. The Rice Bran Oil Market is dominated by Refined Rice Bran Oil. Rice bran refined oil serves multiple cooking needs due to its high smoke point together with its bland taste and extended stability which makes it suitable especially for frying and sautéing applications. The refined version of rice bran oil gains value among health-conscious consumers because it carries antioxidants and beneficial heart-healthy fats. Refined rice bran oil has taken a position at the top of the market because of increasing demands from both residential and commercial kitchens for versatile cooking oils. The market advantage of refined rice bran oil increases due to its ability to pair well with different cuisines.

Based on Nature, the Rice Bran Oil Market is classified into Organic, and Conventional. Organic Rice Bran Oil is the largest category in the Rice Bran Oil Market. The segment has experienced heightened demand from buyers who seek organic and natural items because of their active health focus alongside their pesticide concern. Organic rice bran oil possesses a preferred reputation among consumers because it carries all the nutritional content of traditional oil while being free from chemical contaminants. The market position of organic rice bran oil continues to grow because consumers choose it for its organic nature sustainable sourcing and clean-label benefits which align with their health-focused preferences.

Regional Analysis   

The Rice Bran Oil Market in North America demonstrates steady market expansion because conscious consumers who prioritize healthy oils are increasing their demand. Rice bran oil appeals to consumers looking for nature-based and minimally processed cooking oils because of the increasing attention toward clean labels. The expanding Asian food trend enhances market demand for rice bran oil because the oil proves popular for traditional Asian recipes. Rice bran oil has gained better marketplace access through its distribution in specialty stores and online retail platforms that boost regional market expansion.

Rice bran oil experiences its highest market presence in the Asia Pacific region since traditional culinary use of the product runs deep throughout Asian cultures. The cultural eating customs along with the nutritional qualities of rice bran oil support its rising consumer base in this region. Rice bran oil benefits nutritional consumers because of its antioxidant components and healthy fats although consumers show expanding interest in extract oils that deliver health advantages. The market responds to the health-aware consumer segment by increasing the supply of organic rice bran oil products stemming from organic farming practices.

Competitive Landscape      

Several dominant companies operate in the Rice Bran Oil Market to produce and distribute this beneficial culinary oil for human consumption. Market leaders like Riceland Foods and Cargill Inc. produce high-quality rice bran oil through sustainable practices. The companies dedicate their efforts to refining their rice bran oil products while building their supply channels to respond to increasing market demand in national and global markets.

The Rice Bran Oil Market receives notable industry contributions through Kadoya Sesame Mills, Inc. and Adani Wilmar Limited in addition to its leaders. Quality sourcing combined with innovative processing methods are key priorities for these companies when they produce their authentic flavored rice bran oil range of products. The competitive landscape of the Rice Bran Oil Market develops through research investments combined with strategic alliances which help companies expand their business while adapting to changing customer preferences.

Rice Bran Oil Market, Company Shares Analysis, 2024

To explore in-depth analysis in this report - Request Free Sample Report

Recent Developments:  

• In March 2023, Cargill Incorporated introduced a new packaging solution for its rice bran oil products, focusing on sustainability and convenience. This initiative aims to reduce environmental impact while enhancing consumer experience, showcasing the company's dedication to innovation and customer satisfaction in the cooking oil industry.
• In January 2023, Riceland Foods launched a new line of organic rice bran oil aimed at health-conscious consumers. This development reflects the company's commitment to providing high-quality, natural ingredients that cater to the growing demand for organic cooking oils in the market.

Report Coverage:    

By Product Type

• Refined Rice Bran Oil
• Unrefined Rice Bran Oil
• Blended Rice Bran Oil

By Application

• Food & Beverages
  • Cooking Oil
  • Salad Dressings & Sauces
  • Bakery & Confectionery
  • Snacks & Processed Foods
• Pharmaceuticals & Nutraceuticals
  • Cholesterol-Lowering Supplements
  • Antioxidant-Rich Health Products
• Cosmetics & Personal Care
  • Skincare
  • Hair Care
  • Lip Care & Sunscreen Products
• Animal Feed
  • Poultry Feed
  • Pet Food Supplements
• Industrial Applications
  • Biofuel Production
  • Lubricants & Surfactants

By Extraction Method

• Solvent Extraction
• Expeller Pressing
• Enzyme-Assisted Extraction
• Supercritical Fluid Extraction

By Nature

• Organic
• Conventional

By Distribution Channel

• Online Retail
• Supermarkets
• Departmental Stores
• Specialty Stores

By Region

North America

• The U.S.
• Canada

Europe

• U.K.
• France
• Germany
• Italy
• Spain
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• Australia
• South Korea
• Singapore
• Rest of Asia Pacific

Latin America

• Brazil
• Argentina
• Mexico
• Rest of Latin America

Middle East & Africa

• GCC Countries
• South Africa
• Rest of the Middle East & Africa

List of Companies:  

• Riceland Foods
• Cargill, Incorporated
• Kadoya Sesame Mills, Inc.
• Adani Wilmar Limited
• Bunge
• Marico
• Sunrich Products LLC
• Patanjali Foods Ltd.
• Sethia Oil Industries Ltd.
• Kamal Solvent Extractions Pvt. Ltd.
• Vaighai Agro Products Limited
• 3F Industries Ltd.
• A.P. Refinery
• Jivo
• RITO Group Corporation

Frequently Asked Questions (FAQs)