Smart Oven Market By Product Type (Convection, Microwave, Toaster, Wall, Steam, Air Fryer, Pizza Oven, Combination Oven, Others), By Capacity (Small {<20L}, Medium {20-50L}, Large {>50L}), By Connectivity (Wi-Fi, Bluetooth, Voice-Controlled, App-Controlled, Cloud-Connected, Others), By Structure (Freestanding, Built-in, Others), By Application (Residential, Commercial, Institutional, Research and Development (R&D), Others), By Distribution Channel (Online, Offline {Supermarket, Specialty Stores, Wholesaler, Others}), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035

Published Date: Nov 2024 | Report ID: MI1308 | 215 Pages

Industry Outlook

The Smart Oven market accounted for USD 1.83 Billion in 2024 and is expected to reach USD 5.88 Billion by 2035, growing at a CAGR of around 11.2% between 2025 and 2035. The smart oven market is a category that concerns the production of Internet-connected ovens with AI and other smart attributes that make cooking more effective and comfortable. These ovens typically include features such as the ability to control cooking settings via a smartphone app, voice, and smart home platforms.

Some of the features include preheating, recipe recommendations, auto adjustments, and live streaming. Customers are increasingly looking for appliances that integrate seamlessly into a smart home environment and enhance their meal preparation experience. Smart ovens are widely utilized in both household and industrial cooking environments because of their ability to save time while producing superior results.

Report Scope:

ParameterDetails
Largest MarketNorth America
Fastest Growing MarketAsia Pacific
Base Year2024
Market Size in 2024USD 1.83 Billion
CAGR (2025-2035)11.2%
Forecast Years2025-2035
Historical Data2018-2024
Market Size in 2035USD 5.88 Billion
Countries CoveredU.S., Canada, Mexico, U.K., Germany, France, Italy, Spain, Switzerland, Sweden, Finland, Netherlands, Poland, Russia, China, India, Australia, Japan, South Korea, Singapore, Indonesia, Malaysia, Philippines, Brazil, Argentina, GCC Countries, and South Africa
What We CoverMarket growth drivers, restraints, opportunities, Porter’s five forces analysis, PESTLE analysis, value chain analysis, regulatory landscape, pricing analysis by segments and region, company market share analysis, and over 10 companies
Segments CoveredProduct Type, Capacity, Connectivity, Structure, Application, Distribution Channel, and Region

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Market Dynamics

Continuous IoT, AI, and voice control innovation improve functionality.

The smart oven market is driven by growing customer interest in smart home devices, the advancement of Internet of Things (IoT) technology, and the application of artificial intelligence (AI) to customer satisfaction. IoT connectivity enables smart ovens to be controlled using mobile apps or voice commands, making them more convenient. AI algorithms can alter the majority of innovative cooking methods and settings while using the least amount of electricity. Another level of simplicity comes with voice-activated integration with devices such as Amazon Alexa and Google Home.

Further, the emerging concept of people eating healthy baked food puts pressure on the innovation of ovens that support healthy cooking practices. According to research conducted by the United States Department of Energy, smart household appliances, including ovens, can save consumers 10-15% on their energy costs, making them marketable. Educational institutions are focusing on developing new techniques for efficient and sustainable cooking utensils and appliances, coinciding with the movement toward smart energy systems for houses.

Smart ovens support healthier cooking methods like air frying.

The smart oven market is driven by people's growing desire for healthier food preparation methods that do not require the use of large amounts of oils and fats found in fryers. They prefer convenient appliances, have shorter time cycles, and are energy efficient. These include healthy eating habits, a desire for nutritious, low-fat meals, and the ability to cook using smart oven settings like convection baking, grilling, and steaming. Moreover, there has been a substantial increase in IoT (Internet of Things), which allows for remote control, monitoring, and recipe ideas, thereby increasing the overall experience.

Speech recognition, touchscreen interfaces, and applications can help to explain the popularity of smart ovens in today's fast-paced culture. As the demand for smart home devices rises, kitchen appliances must incorporate multipurpose connected functionality. The growing trend towards a greener lifestyle and smaller energy-consuming equipment is raising the demand for smart ovens. It addresses the growing availability of low-cost models and cooking-related media materials. Because smart ovens are about future time savings and a better, healthier life, they are a product that the majority of people will find appealing.

Smart ovens may require specialized services for repairs or updates.

The smart oven market is limited by concerns about energy use and efficiency. Most smart ovens continue to consume substantial amounts of power, which may make them undesirable among individuals or households looking to cut their energy consumption. The permanent need for program updates and system failures in the interconnected environment may cause further annoyance for users, who expect perfect performance. While manufacturers are making the UI more user-friendly, smart features like voice control, application compatibility, and recipe flexibility may be time-consuming and thus unpopular among users. It has been revealed that the brand's after-sales support is not always available and that even repair facilities require experienced competent hands.

Moreover, fast-evolving technology may render the featured smart ovens obsolete, preventing people from acquiring smart ovens due to technological advances. Because of high specificity, high-tech kitchen appliances such as smart ovens are unlikely to capture a large audience, as many still bond to conventional ovens characterized by their simplicity, durability, and fewer defects.

Introducing new features like AI and personalized cooking modes boosts demand.

The smart oven market is growing with the help of the implemented AI and several modes of cooking. All these innovations provide consumers with improved ease, accuracy, and personalization relative to cooking. Smart conveniences including recipe recommendation systems, dynamic cooking based on preferences, and smart cooking partners complete the enhanced cooking experience. Appliance-specific cooking programs cater to a wide range of language and culinary requirements, the end user's expertise, and proficiency, making this product extremely ideal for people of all ages and cooking talents.

The shift in consumer culture toward healthier and busier lifestyles has molded the demand for cooking equipment that is efficient in terms of value addition and nutritional preservation. Because smart ovens are network-friendly and can communicate with other smart kitchen appliances, a connected home design is an excellent driver of their popularity. The smart oven market may expand with advanced features to meet the rising demands of modern kitchens.

Collaborations with food providers enhance the user cooking experience.

Partnerships with food vendors can be considered a key opportunity in the smart oven market because of the overall user cooking experience. Smart ovens will be able to align themselves with meal kit services, grocery delivery companies, and food brands for flexible, optimized solutions to cooking. These partnerships allow ovens to have recommended recipe indices, set cook modes depending on ingredients, and propose dishes depending on the available ingredients.

Smart ovens may interface with food vendor applications, allowing users to place orders for ingredients or even meals. A recipe may also include state-specific adjustments that accommodate factors such as dietary restrictions or personal ambitions. Integrated in this way, it is convenient, less wasteful, and makes for improved eating habits. It also adds value to the consumer experience by allowing them to plan, prepare, and cook dishes and meals on one device.

Industry Experts Opinion

"The smart oven market is evolving rapidly as consumers seek greater convenience and connectivity in their kitchen appliances. Features such as voice control, remote monitoring via smartphones, and integration with other smart home devices are transforming the way people cook. The ability to control cooking settings and receive notifications remotely enhances the user experience. As technology improves and prices become more accessible, smart ovens are becoming a staple in modern kitchens, with a clear trend toward multi-functionality and energy efficiency."​

  • James Mitchell, Senior Director of Product Innovation at KitchenTech Solutions.

"The smart oven market is driven by the increasing demand for personalized cooking experiences. With the rise of busy lifestyles, consumers want appliances that offer convenience without sacrificing quality. Smart ovens, with their ability to learn cooking patterns and suggest recipes, are appealing to a broader audience. Energy-efficient models and those that promote sustainable cooking methods are also becoming more popular. As smart home technology becomes more widespread, the demand for connected kitchen devices like smart ovens is expected to continue growing."​

  • Oliver Wright, Head of Marketing at CookTech Innovations.

Segment Analysis

Based on the product type, the Smart Oven Market is classified into Convection, Microwave, Toaster, Wall, Steam, Air Fryer, Pizza Oven, Combination Oven, and Others. In the smart oven market, the air fryer segment is the largest. This has elicited vast acceptance among customers. Kindly check and provide the best answer. The increased acceptance can be attributed to the increasing need for healthier ways of cooking food, as it allows consumers to create crispy dishes without using much oil.

 

Another notable advantage of air fryers is their speed and diversity, with options for frying, baking, roasting, and grilling. Air fryers have become one of society's most popular appliances owing to their convenience and health benefits, which are complemented by extra features such as applications and voice controls.

Based on the connectivity, the Smart Oven Market is classified into Wi-Fi, Bluetooth, Voice-Controlled, App-Controlled, Cloud-Connected, and Others. Connected features dominate the smart oven market, with Wi-Fi being the most visible and important. This is because Wi-Fi allows customers to remotely operate and track their ovens using their smartphones or voice commands, providing long-term convenience.

A smart home with Wi-Fi connectivity enables the user to preheat, set the cooking temperature, and receive cooking progress updates while away from home. The smart home connectivity combines Wi-Fi with Amazon Alexa or Google Assistant, giving another degree of appeal to Wi-Fi, making it the most impressive connectivity feature in the modern smart oven market.

Regional Analysis

The North American smart oven market is leading, where the end consumer is demanding more convenient and energy-efficient smart cooking solutions and technologies. North American customers are demonstrating their enthusiasm for smart home technologies, including smart ovens equipped with controls using smartphones, voice commands, and a variety of presets. The United States smart oven market is leading owing to greater disposable income, technological improvement, and strong demand for smart-linked products.

The adoption rate of smart kitchen solutions in Canada's market is increasing as people become more technologically literate and embrace sustainable technologies. Several companies in the region, including Whirlpool, GE Appliances, and Samsung, are eyeing innovation to adopt artificial intelligence, IoT solutions, and specialty green designs for smart ovens. Changes in people's lives, such as a move toward healthy cooking and the emergence of online appliance platforms, are also driving smart oven market growth.

The Asia-Pacific smart oven market is expanding owing to rising customer demand, convenience, energy conservation, and the most recent version of cooking gear. China, Japan, India, and South Korea are the biggest smart kitchen appliance markets, promoted by growing urbanization, increased average household income, and an obvious tendency to build smart homes.

Smart ovens in the region are gaining popularity owing to their IoT connectivity, voice assistance, and mobile applications for remote control. Further, new trends toward healthy isolated cooking requirements and energy-saving appliances are emerging in the smart oven market. Because the market's main products are heavily focused on technology innovation and smart home solutions, the sector is predicted to be dynamic, attracting both international and regional enterprises.

Competitive Landscape

The worldwide smart oven market is vibrant, with major companies actively studying and developing new technologies using electronics and IoT networking. Home appliance manufacturers Samsung, LG, Whirlpool, GE, and Bosch are investing in smart features such as voice command, artificial intelligence cooking, and mobile app connectivity. For instance, Samsung launched the Smart Oven range to enable stronger interaction with SmartThings, while LG is developing ThinQ, a platform for remote control and smart cooking.

Whirlpool and GE Appliances have focused on Wi-Fi connectivity, including support for voice assistants for ovens. Breville and June Life have promoted AI and smart cooking techniques. While consumers seek connected home appliances, these companies are building a solid foundation for functionality, energy efficiency, and convenience, resulting in an increasingly popular market niche.

Smart Oven Market, Company Shares Analysis, 2024

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Recent Developments:

  • In April 2024, LG Electronics presented its latest Signature Kitchen Suite, which included a built-in oven, free zone induction hob, and downdraft hood. These new appliances incorporated powerful AI technology, which improved cooking efficiency and ease.
  • In February 2023, Tovala announced that it had added the Tovala smart oven air fryer to its product line. This unique gadget, available in an appealing stone-gray color, was designed to automate cooking processes. With its multi-function modes, consumers could easily prepare a variety of dishes. The Tovala smart oven air fryer combined modern technology with user-friendly features to offer an exceptional cooking experience.

Report Coverage:

By Product Type

  • Convection
  • Microwave
  • Toaster
  • Wall
  • Steam
  • Air Fryer
  • Pizza Oven
  • Combination Oven
  • Others

By Capacity

  • Small (<20L)
  • Medium (20-50L)
  • Large (>50L)

By Connectivity

  • Wi-Fi
  • Bluetooth
  • Voice-Controlled
  • App-Controlled
  • Cloud-Connected
  • Others

By Structure

  • Freestanding
  • Built-in
  • Others

By Application

  • Residential
  • Commercial
  • Institutional
  • Research and Development (R&D)
  • Others

By Distribution Channel

  • Online
  • Offline
    • Supermarket
    • Specialty Stores
    • Wholesaler
    • Others

By Region

North America

  • U.S.
  • Canada

Europe

  • U.K.
  • France
  • Germany
  • Italy
  • Spain
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Singapore
  • Rest of Asia Pacific

Latin America

  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America

Middle East & Africa

  • GCC Countries
  • South Africa
  • Rest of the Middle East & Africa

List of Companies:

  • Samsung Electronics
  • LG Electronics
  • Whirlpool Corporation
  • GE Appliances
  • Bosch Home Appliances
  • Breville Group
  • Panasonic Corporation
  • Miele
  • Sharp Corporation
  • KitchenAid
  • Toshiba Corporation
  • June Life, Inc.
  • Café
  • Fisher & Paykel
  • Hestan Smart Cooking

Frequently Asked Questions (FAQs)

The Smart Oven market accounted for USD 1.83 Billion in 2024 and is expected to reach USD 5.88 Billion by 2035, growing at a CAGR of around 11.2% between 2025 and 2035.

Key growth opportunities in the Smart Oven market include leveraging digital transformation, such as introducing new features like AI and personalized cooking modes to boost demand, energy-efficient ovens with eco-friendly materials to attract environmentally-conscious buyers, and collaborations with food providers to enhance user cooking experience.

Product type is currently leading in the Smart Oven Market due to Air Fryer. This is dominant in the market due to its ability to offer fast, healthier cooking with less oil, appealing to health-conscious consumers. Its compact size, ease of use, and efficient cooking technology make it ideal for busy households. Many air fryers now feature smart capabilities like app control, voice commands, and preset cooking functions. These features, combined with growing demand for convenient, healthier meal options, have fueled its popularity and dominance in the market.

North America is expected to remain the dominant region due to high consumer demand for advanced kitchen appliances and a strong focus on technological innovation. The region has a large population of tech-savvy consumers who prioritize convenience and smart home integration. Additionally, increasing awareness of healthier cooking methods, such as air frying, drives demand for smart cooking devices. Major appliance manufacturers and startups in the U.S. are also heavily investing in the development of smart ovens, further fueling market growth.

Key operating players in the Smart Oven market are Samsung Electronics, LG Electronics, Whirlpool Corporation, GE Appliances, Bosch Home Appliances, Breville Group, Panasonic Corporation, Miele, Sharp Corporation, and KitchenAid. These are dominating the market due to their strong brand presence, technological innovation, and extensive distribution networks. These companies invest heavily in R&D to integrate smart features like Wi-Fi connectivity, voice control, and AI-powered cooking into their products. Their established reputation for producing high-quality, reliable appliances ensures consumer trust.

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