Health Economics Outcomes Research (HEOR) Services Market By Service Type(Economic Modelling, Health Outcomes Assessment, Real-World Evidence Generation, Health Technology Assessment (HTA) Support, Market Access Consulting, and Others), By Service Providers (Consulting Firms, Contract Research Organizations (CROs), and Others), By End User(Pharmaceutical Companies, Biotechnology Firms, Medical Device Manufacturers, Healthcare Providers, and Others), Global Market Size, Segmental analysis, Regional Overview, Company share analysis, Leading Company Profiles And Market Forecast, 2025 – 2035

Table of Contents

1. Methodology & Report Coverage

1.1. Definition & Objective

1.2. Market Evaluation & forecast parameter

1.3. Research Methodology

1.4. Data Validation Sources

1.4.1. Secondary Research

1.4.2. Primary Research

2. Market Overview

3. Global Health Economics Outcomes Research (HEOR) Services Market: Market Dynamics

3.1. Executive Summary

3.2. Market Driving Factors

3.2.1. Rising demand for cost-effective healthcare solutions and value-based care models globally.

3.2.2. Growing focus on personalized medicine driving the need for patient-centric economic analyses.

3.2.3. Advancements in health technology assessments (HTA) to improve healthcare outcomes.

3.3. Key industry pitfalls & challenges

3.3.1. The high cost of conducting comprehensive health outcomes research limits access for smaller organizations.

3.3.2. Regulatory challenges and varied guidelines across regions delay project implementations.

3.3.3. The complexity of integrating HEOR with clinical trial processes complicates service delivery.

3.4. Market Opportunities

3.4.1. HEOR-driven frameworks for precision oncology treatment decision-making based on genetic profiling data.

3.4.2. Rising importance of patient-reported outcomes creating demand for specialized HEOR services.

3.4.3. Increasing healthcare digitization enables access to vast datasets for comprehensive economic evaluations.

3.5. Porter’s Five Forces Analysis

3.6. PESTLE Analysis

3.7. Regulatory landscape

3.8. Investment Landscape

3.9. ESG Scenario

3.10. Competitive landscape

3.10.1. Company Market Share

3.10.2. Market Positioning

3.10.3. Strategy framework

3.10.4. Recent Acquisitions & Mergers

4. Health Economics Outcomes Research (HEOR) Services Market, Service Type Segment Analysis

4.1. Overview Dynamics

4.1.1. Market Revenue Share, By Service Type, 2025 & 2035

4.1.2. Key Market Trends, Growth Factors, & Opportunities

4.2. Economic Modelling

4.2.1. Market Size and Forecast, By 2025-2035 (USD Billion)

4.3. Health Outcomes Assessment

4.3.1. Market Size and Forecast, By 2025-2035 (USD Billion)

4.4. Real-World Evidence Generation

4.4.1. Market Size and Forecast, By 2025-2035 (USD Billion)

4.5. Health Technology Assessment (HTA) Support

4.5.1. Market Size and Forecast, By 2025-2035 (USD Billion)

4.6. Market Access Consulting

4.6.1. Market Size and Forecast, By 2025-2035 (USD Billion)

4.7. Others

4.7.1. Market Size and Forecast, By 2025-2035 (USD Billion)

5. Health Economics Outcomes Research (HEOR) Services Market, Service Providers Segment Analysis

5.1. Overview

5.1.1. Market Revenue Share, By Service Providers, 2025 & 2035

5.1.2. Key Market Trends, Growth Factors, & Opportunities

5.2. Consulting Firms

5.2.1. Key Market Trends, Growth Factors, & Opportunities

5.3. Contract Research Organizations (CROs)

5.3.1. Key Market Trends, Growth Factors, & Opportunities

5.4. Others

5.4.1. Market Size and Forecast, By 2025-2035 (USD Billion)

6. Health Economics Outcomes Research (HEOR) Services Market, End User Segment Analysis

6.1. Overview

6.1.1. Market Revenue Share, By End User, 2025 & 2035

6.1.2. Key Market Trends, Growth Factors, & Opportunities

6.2. Pharmaceutical Companies

6.2.1. Market Size and Forecast, By 2025-2035 (USD Billion)

6.3. Biotechnology Firms

6.3.1. Market Size and Forecast, By 2025-2035(USD Billion)

6.4. Medical Device Manufacturers

6.4.1. Market Size and Forecast, By 2025-2035 (USD Billion)

6.5. Healthcare Providers

6.5.1. Market Size and Forecast, By 2025-2035 (USD Billion)

6.6. Others

6.6.1. Market Size and Forecast, By 2025-2035 (USD Billion)

7. Health Economics Outcomes Research (HEOR) Services Market, Region Segment Analysis

7.1. Overview

7.1.1. Global Market Revenue Share, By Region, 2025 & 2035

7.1.2. Global Market Revenue, By Region, 2025-2035 (USD Billion)

7.2. North America

7.2.1. North America Market Revenue, By Country, 2025-2035 (USD Billion)

7.2.2. North America Market Revenue, By Service Type, 2025-2035

7.2.3. North America Market Revenue, By Service Providers, 2025-2035

7.2.4. North America Market Revenue, By End User, 2025-2035

7.2.5. The U.S.

7.2.5.1. U.S. Market Revenue, By Service Type, 2025-2035

7.2.5.2. U.S. Market Revenue, By Service Providers, 2025-2035

7.2.5.3. U.S. Market Revenue, By End User, 2025-2035

7.2.6. Canada

7.2.6.1. Canada Market Revenue, By Service Type, 2025-2035

7.2.6.2. Canada Market Revenue, By Service Providers, 2025-2035

7.2.6.3. Canada Market Revenue, By End User, 2025-2035

7.3. Europe

7.3.1. Europe Market Revenue, By Country, 2025-2035 (USD Billion)

7.3.2. Europe Market Revenue, By Service Type, 2025-2035

7.3.3. Europe Market Revenue, By Service Providers, 2025-2035

7.3.4. Europe Market Revenue, By End User, 2025-2035

7.3.5. Germany

7.3.5.1. Germany Market Revenue, By Service Type, 2025-2035

7.3.5.2. Germany Market Revenue, By Service Providers, 2025-2035

7.3.5.3. Germany Market Revenue, By End User, 2025-2035

7.3.6. France

7.3.6.1. Germany Market Revenue, By Service Type, 2025-2035

7.3.6.2. Germany Market Revenue, By Service Providers, 2025-2035

7.3.6.3. Germany Market Revenue, By End User, 2025-2035

7.3.7. U.K.

7.3.7.1. Germany Market Revenue, By Service Type, 2025-2035

7.3.7.2. Germany Market Revenue, By Service Providers, 2025-2035

7.3.7.3. Germany Market Revenue, By End User, 2025-2035

7.3.8. Italy

7.3.8.1. Germany Market Revenue, By Service Type, 2025-2035

7.3.8.2. Germany Market Revenue, By Service Providers, 2025-2035

7.3.8.3. Germany Market Revenue, By End User, 2025-2035

7.3.9. Spain

7.3.9.1. Germany Market Revenue, By Service Type, 2025-2035

7.3.9.2. Germany Market Revenue, By Service Providers, 2025-2035

7.3.9.3. Germany Market Revenue, By End User, 2025-2035

7.3.10. Rest of Europe

7.3.10.1. Germany Market Revenue, By Service Type, 2025-2035

7.3.10.2. Germany Market Revenue, By Service Providers, 2025-2035

7.3.10.3. Germany Market Revenue, By End User, 2025-2035

7.4. Asia Pacific

7.4.1. Asia Pacific Market Revenue, By Country, 2025-2035 (USD Billion)

7.4.2. Asia Pacific Market Revenue, By Service Type, 2025-2035

7.4.3. Asia Pacific Market Revenue, By Service Providers, 2025-2035

7.4.4. Asia Pacific Market Revenue, By End User, 2025-2035

7.4.5. China

7.4.5.1. China Market Revenue, By Service Type, 2025-2035

7.4.5.2. China Market Revenue, By Service Providers, 2025-2035

7.4.5.3. Canada Market Revenue, By End User, 2025-2035

7.4.6. Japan

7.4.6.1. Japan Market Revenue, By Service Type, 2025-2035

7.4.6.2. Japan Market Revenue, By Service Providers, 2025-2035

7.4.6.3. Japan Market Revenue, By End User, 2025-2035

7.4.7. India

7.4.7.1. India Market Revenue, By Service Type, 2025-2035

7.4.7.2. India Pacific Market Revenue, By Service Providers, 2025-2035

7.4.7.3. India Pacific Market Revenue, By End User, 2025-2035

7.4.8. Australia

7.4.8.1. Australia Market Revenue, By Service Type, 2025-2035

7.4.8.2. Australia Pacific Market Revenue, By Service Providers, 2025-2035

7.4.8.3. Australia Pacific Market Revenue, By End User, 2025-2035

7.4.9. South Korea

7.4.9.1. South Korea Market Revenue, By Service Type, 2025-2035

7.4.9.2. South Korea Market Revenue, By Service Providers, 2025-2035

7.4.9.3. South Korea Market Revenue, By End User, 2025-2035

7.4.10. Singapore

7.4.10.1. Singapore Market Revenue, By Service Type, 2025-2035

7.4.10.2. Singapore Market Revenue, By Service Providers, 2025-2035

7.4.10.3. Singapore Market Revenue, By End User, 2025-2035

7.4.11. Rest of Asia Pacific

7.4.11.1. Rest of Asia Pacific Market Revenue, By Service Type, 2025-2035

7.4.11.2. Rest of Asia Pacific Market Revenue, By Service Providers, 2025-2035

7.4.11.3. Rest of Asia Pacific Market Revenue, By End User, 2025-2035

7.5. Latin America

7.5.1. Latin America Market Revenue, By Country, 2025-2035 (USD Billion)

7.5.2. Latin America Market Revenue, By Service Type, 2025-2035

7.5.3. Latin America Market Revenue, By Service Providers, 2025-2035

7.5.4. Latin America Market Revenue, By End User, 2025-2035

7.5.5. Brazil

7.5.5.1. Brazil Market Revenue, By Service Type, 2025-2035

7.5.5.2. Brazil Market Revenue, By Service Providers, 2025-2035

7.5.5.3. Brazil Market Revenue, By End User, 2025-2035

7.5.6. Argentina

7.5.6.1. Argentina Market Revenue, By Service Type, 2025-2035

7.5.6.2. Argentina Market Revenue, By Service Providers, 2025-2035

7.5.6.3. Argentina Market Revenue, By End User, 2025-2035

7.5.7. Mexico

7.5.7.1. Mexico Market Revenue, By Service Type, 2025-2035

7.5.7.2. Mexico Market Revenue, By Service Providers, 2025-2035

7.5.7.3. Mexico Market Revenue, By End User, 2025-2035

7.5.8. Rest of Latin America

7.5.8.1. Rest of Latin America Market Revenue, By Service Type, 2025-2035

7.5.8.2. Rest of Latin America Market Revenue, By Service Providers, 2025-2035

7.5.8.3. Rest of Latin America Market Revenue, By End User, 2025-2035

7.6. MEA

7.6.1. MEA Market Revenue, By Country, 2025-2035 (USD Billion)

7.6.2. MEA Market Revenue, By Service Type, 2025-2035

7.6.3. MEA Market Revenue, By Service Providers, 2025-2035

7.6.4. MEA Market Revenue, By End User, 2025-2035

7.6.5. GCC Countries

7.6.5.1. GCC Countries Market Revenue, By Service Type, 2025-2035

7.6.5.2. GCC Countries Market Revenue, By Service Providers, 2025-2035

7.6.5.3. GCC Countries Market Revenue, By End User, 2025-2035

7.6.6. South Africa

7.6.6.1. South Africa Countries Market Revenue, By Service Type, 2025-2035

7.6.6.2. South Africa Countries Market Revenue, By Service Providers, 2025-2035

7.6.6.3. South Africa Countries Market Revenue, By End User, 2025-2035

7.6.7. Rest of Middle-East Africa

7.6.7.1. Rest of Middle-East Africa Countries Market Revenue, By Service Type, 2025-2035

7.6.7.2. Rest of Middle-East Africa Countries Market Revenue, By Service Providers, 2025-2035

7.6.7.3. Rest of Middle-East Africa Countries Market Revenue, By End User, 2025-2035

8. Company Profile

8.1. IQVIA

8.1.1. Business Overview

8.1.2. Financial Performance

8.1.3. Service/Service Offerings

8.1.4. Strategies & recent developments

8.1.5. SWOT Analysis

8.2. Optum

8.2.1. Business Overview

8.2.2. Financial Performance

8.2.3. Service/Service Offerings

8.2.4. Strategies & recent developments

8.2.5. SWOT Analysis

8.3. Avalere Health

8.3.1. Business Overview

8.3.2. Financial Performance

8.3.3. Service/Service Offerings

8.3.4. Strategies & recent developments

8.3.5. SWOT Analysis

8.4. Parexel

8.4.1. Business Overview

8.4.2. Financial Performance

8.4.3. Service/Service Offerings

8.4.4. Strategies & recent developments

8.4.5. SWOT Analysis

8.5. ICON plc

8.5.1. Business Overview

8.5.2. Financial Performance

8.5.3. Service/Service Offerings

8.5.4. Strategies & recent developments

8.5.5. SWOT Analysis

8.6. Pharmerit International

8.6.1. Business Overview

8.6.2. Financial Performance

8.6.3. Service/Service Offerings

8.6.4. Strategies & recent developments

8.6.5. SWOT Analysis

8.7. RTI Health Solutions

8.7.1. Business Overview

8.7.2. Financial Performance

8.7.3. Service/Service Offerings

8.7.4. Strategies & recent developments

8.7.5. SWOT Analysis

8.8. Deloitte

8.8.1. Business Overview

8.8.2. Financial Performance

8.8.3. Service/Service Offerings

8.8.4. Strategies & recent developments

8.8.5. SWOT Analysis

8.9. Charles River Associates

8.9.1. Business Overview

8.9.2. Financial Performance

8.9.3. Service/Service Offerings

8.9.4. Strategies & recent developments

8.9.5. SWOT Analysis

8.10. Analysis Group

8.10.1. Business Overview

8.10.2. Financial Performance

8.10.3. Service/Service Offerings

8.10.4. Strategies & recent developments

8.10.5. SWOT Analysis

8.11. ZS Associates

8.11.1. Business Overview

8.11.2. Financial Performance

8.11.3. Service/Service Offerings

8.11.4. Strategies & recent developments

8.11.5. SWOT Analysis

8.12. Kantar Health

8.12.1. Business Overview

8.12.2. Financial Performance

8.12.3. Service/Service Offerings

8.12.4. Strategies & recent developments

8.12.5. SWOT Analysis

8.13. Amgen

8.13.1. Business Overview

8.13.2. Financial Performance

8.13.3. Service/Service Offerings

8.13.4. Strategies & recent developments

8.13.5. SWOT Analysis

8.14. Novartis

8.14.1. Business Overview

8.14.2. Financial Performance

8.14.3. Service/Service Offerings

8.14.4. Strategies & recent developments

8.14.5. SWOT Analysis

8.15. Baxter

8.15.1. Business Overview

8.15.2. Financial Performance

8.15.3. Service/Service Offerings

8.15.4. Strategies & recent developments

8.15.5. SWOT Analysis