Men’s Underwear Market By Product Type (Boxers, Briefs, Boxer Briefs, Trunks, Athletic Underwear, Thermals Underwear, Compression Underwear), By Fabric Material (Cotton, Polyester, Modal, Nylon, Spandex, Bamboo, Silk, Blends), By Functionality (Everyday Wear, Sports Wear, Thermal Wear, Shapewear, Others), By Age Group (Teenagers, Adults (18-35 yrs), Middle-Aged (36-50 yrs), Seniors (51+ yrs)), By Distribution Channel (Online {Brand Websites, E-commerce Platforms}, Offline, {Supermarkets, Departmental Stores, Specialty Stores, Discount Stores}, Other), Global Market Size, Segmental analysis, Regional Overview, Company Share Analysis, Leading Company Profiles and Market Forecast, 2025 – 2035
Published Date: Nov 2024 | Report ID: MI1306 | 235 Pages
Table of Contents
1. Methodology & Report Coverage
1.1. Definition & Objective
1.2. Market Evaluation & forecast parameter
1.3. Research Methodology
1.4. Data Validation Sources
1.4.1. Secondary Research
1.4.2. Primary Research
2. Market Overview
3. Men’s Underwear Market: Market Dynamics
3.1. Executive Summary
3.2. Market Driving Factors
3.2.1. Increasing Demand for Comfortable and Functional Men's Underwear
3.2.2. Rising Awareness of Hygiene and Personal Grooming Among Men
3.2.3. Growing Popularity of E-commerce Boosting Product Accessibility
3.3. Key industry pitfalls & challenges
3.3.1. High Competition Leading to Lower Profit Margins
3.3.2. Fluctuating Raw Material Prices Affecting Profitability
3.3.3. Limited Adoption in Emerging Markets Due to Price Sensitivity
3.4. Market Opportunities
3.4.1. Expansion into Sustainable and Eco-Friendly Fabric Options
3.4.2. Growing Demand for Athleisure and Activewear Underwear
3.4.3. Emerging Markets Present Untapped Potential for New Entrants
3.5. Porter’s Five Forces Analysis
3.6. PESTLE Analysis
3.7. Regulatory landscape
3.8. Investment Landscape
3.9. ESG Scenario
3.10. Competitive landscape
3.10.1. Company Market Share
3.10.2. Market Positioning
3.10.3. Strategy framework
3.10.4. Recent Acquisitions & Mergers
4. Men’s Underwear Market, Product Type Segment Analysis
4.1. Overview Dynamics
4.1.1. Market Revenue Share, By Product Type, 2025 & 2035
4.1.2. Key Market Trends, Growth Factors, & Opportunities
4.2. Boxers
4.2.1. Market Size and Forecast, 2025-2035 (USD Billion)
4.3. Briefs
4.3.1. Market Size and Forecast, 2025-2035 (USD Billion)
4.4. Boxer Briefs
4.4.1. Market Size and Forecast, 2025-2035 (USD Billion)
4.5. Trunks
4.5.1. Market Size and Forecast, 2025-2035 (USD Billion)
4.6. Athletic Underwear
4.6.1. Market Size and Forecast, 2025-2035 (USD Billion)
4.7. Thermals Underwear
4.7.1. Market Size and Forecast, 2025-2035 (USD Billion)
4.8. Compression Underwear
4.8.1. Market Size and Forecast, 2025-2035 (USD Billion)
5. Men’s Underwear Market, Fabric Material Segment Analysis
5.1. Overview
5.1.1. Market Revenue Share, By Fabric Material, 2025 & 2035
5.1.2. Key Market Trends, Growth Factors, & Opportunities
5.2. Cotton
5.2.1. Market Size and Forecast, 2025-2035 (USD Billion)
5.3. Polyester
5.3.1. Market Size and Forecast, 2025-2035 (USD Billion)
5.4. Modal
5.4.1. Market Size and Forecast, 2025-2035 (USD Billion)
5.5. Nylon
5.5.1. Market Size and Forecast, 2025-2035 (USD Billion)
5.6. Spandex
5.6.1. Market Size and Forecast, 2025-2035 (USD Billion)
5.7. Bamboo
5.7.1. Market Size and Forecast, 2025-2035 (USD Billion)
5.8. Silk
5.8.1. Market Size and Forecast, 2025-2035 (USD Billion)
5.9. Blends
5.9.1. Market Size and Forecast, 2025-2035 (USD Billion)
6. Men’s Underwear Market, Functionality Segment Analysis
6.1. Overview
6.1.1. Market Revenue Share, By Functionality, 2025 & 2035
6.1.2. Key Market Trends, Growth Factors, & Opportunities
6.2. Everyday Wear
6.2.1. Market Size and Forecast, 2025-2035 (USD Billion)
6.3. Sports Wear
6.3.1. Market Size and Forecast, 2025-2035 (USD Billion)
6.4. Thermal Wear
6.4.1. Market Size and Forecast, 2025-2035 (USD Billion)
6.5. Shapewear
6.5.1. Market Size and Forecast, 2025-2035 (USD Billion)
6.6. Others
6.6.1. Market Size and Forecast, By 2025-2035(USD Billion)
7. Men’s Underwear Market, Age Group Segment Analysis
7.1. Overview
7.1.1. Market Revenue Share, By Age Group, 2025 & 2035
7.1.2. Key Market Trends, Growth Factors, & Opportunities
7.2. Teenagers
7.2.1. Market Size and Forecast, By 2025-2035(USD Billion)
7.3. Adults (18-35 yrs)
7.3.1. Market Size and Forecast, By 2025-2035(USD Billion)
7.4. Middle-Aged (36-50 yrs)
7.4.1. Market Size and Forecast, By 2025-2035(USD Billion)
7.5. Seniors (51+ yrs)
7.5.1. Market Size and Forecast, By 2025-2035(USD Billion)
8. Men’s Underwear Market, Distribution Channel Segment Analysis
8.1. Overview
8.1.1. Market Revenue Share, By Distribution Channel, 2025 & 2035
8.1.2. Key Market Trends, Growth Factors, & Opportunities
8.2. Online
8.2.1. Market Size and Forecast, By 2025-2035(USD Billion)
8.2.2. Brand Websites
8.2.2.1. Market Size and Forecast, By 2025-2035(USD Billion)
8.2.3. E-commerce Platforms
8.3. Offline
8.3.1. Market Size and Forecast, By 2025-2035(USD Billion)
8.3.2. Supermarkets
8.3.2.1. Market Size and Forecast, By 2025-2035(USD Billion)
8.3.3. Departmental Stores
8.3.3.1. Market Size and Forecast, By 2025-2035(USD Billion)
8.3.4. Specialty Stores
8.3.4.1. Market Size and Forecast, By 2025-2035(USD Billion)
8.3.5. Discount Stores
8.3.5.1. Market Size and Forecast, By 2025-2035(USD Billion)
8.4. Others
8.4.1. Market Size and Forecast, By 2025-2035(USD Billion)
9. Men’s Underwear Market, Region Segment Analysis
9.1. Overview
9.1.1. Global Market Revenue Share, By Region, 2025 & 2035
9.1.2. Global Market Revenue, By Region, 2025-2035 (USD Billion)
9.2. North America
9.2.1. North America Market Revenue, By Country, 2025-2035 (USD Billion)
9.2.2. North America Market Revenue, By Product Type, 2025-2035
9.2.3. North America Market Revenue, By Fabric Material, 2025-2035
9.2.4. North America Market Revenue, By Functionality, 2025-2035
9.2.5. North America Market Revenue, By Age Group, 2025-2035
9.2.6. North America Market Revenue, By Distribution Channel, 2025-2035
9.2.7. The U.S.
9.2.7.1. U.S. Market Revenue, By Product Type, 2025-2035
9.2.7.2. U.S. Market Revenue, By Fabric Material, 2025-2035
9.2.7.3. U.S. Market Revenue, By Functionality, 2025-2035
9.2.7.4. U.S. Market Revenue, By Age Group, 2025-2035
9.2.7.5. U.S. Market Revenue, By Distribution Channel, 2025-2035
9.2.8. Canada
9.2.8.1. Canada Market Revenue, By Product Type, 2025-2035
9.2.8.2. Canada Market Revenue, By Fabric Material, 2025-2035
9.2.8.3. Canada Market Revenue, By Functionality, 2025-2035
9.2.8.4. Canada Market Revenue, By Age Group, 2025-2035
9.2.8.5. Canada Market Revenue, By Distribution Channel, 2025-2035
9.3. Europe
9.3.1. Europe Market Revenue, By Country, 2025-2035 (USD Billion)
9.3.2. Europe Market Revenue, By Product Type, 2025-2035
9.3.3. Europe Market Revenue, By Fabric Material, 2025-2035
9.3.4. Europe Market Revenue, By Functionality, 2025-2035
9.3.5. Europe Market Revenue, By Age Group, 2025-2035
9.3.6. Europe Market Revenue, By Distribution Channel, 2025-2035
9.3.7. Germany
9.3.7.1. Germany Market Revenue, By Product Type, 2025-2035
9.3.7.2. Germany Market Revenue, By Fabric Material, 2025-2035
9.3.7.3. Germany Market Revenue, By Functionality, 2025-2035
9.3.7.4. Germany Market Revenue, By Age Group, 2025-2035
9.3.7.5. Germany Market Revenue, By Distribution Channel, 2025-2035
9.3.8. France
9.3.8.1. France Market Revenue, By Product Type, 2025-2035
9.3.8.2. France Market Revenue, By Fabric Material, 2025-2035
9.3.8.3. France Market Revenue, By Functionality, 2025-2035
9.3.8.4. France Market Revenue, By Age Group, 2025-2035
9.3.8.5. France Market Revenue, By Distribution Channel, 2025-2035
9.3.9. U.K.
9.3.9.1. U.K. Market Revenue, By Product Type, 2025-2035
9.3.9.2. U.K. Market Revenue, By Fabric Material, 2025-2035
9.3.9.3. U.K. Market Revenue, By Functionality, 2025-2035
9.3.9.4. U.K. Market Revenue, By Age Group, 2025-2035
9.3.9.5. U.K. Market Revenue, By Distribution Channel, 2025-2035
9.3.10. Italy
9.3.10.1. Italy Market Revenue, By Product Type, 2025-2035
9.3.10.2. Italy Market Revenue, By Fabric Material, 2025-2035
9.3.10.3. Italy Market Revenue, By Functionality, 2025-2035
9.3.10.4. Italy Market Revenue, By Age Group, 2025-2035
9.3.10.5. Italy Market Revenue, By Distribution Channel, 2025-2035
9.3.11. Spain
9.3.11.1. Spain Market Revenue, By Product Type, 2025-2035
9.3.11.2. Spain Market Revenue, By Fabric Material, 2025-2035
9.3.11.3. Spain Market Revenue, By Functionality, 2025-2035
9.3.11.4. Spain Market Revenue, By Age Group, 2025-2035
9.3.11.5. Spain Market Revenue, By Distribution Channel, 2025-2035
9.3.12. Rest of Europe
9.3.12.1. Rest of Europe Market Revenue, By Product Type, 2025-2035
9.3.12.2. Rest of Europe Market Revenue, By Fabric Material, 2025-2035
9.3.12.3. Rest of Europe Market Revenue, By Functionality, 2025-2035
9.3.12.4. Rest of Europe Market Revenue, By Age Group, 2025-2035
9.3.12.5. Rest of Europe Market Revenue, By Distribution Channel, 2025-2035
9.4. Asia Pacific
9.4.1. Asia Pacific Market Revenue, By Country, 2025-2035 (USD Billion)
9.4.2. Asia Pacific Market Revenue, By Product Type, 2025-2035
9.4.3. Asia Pacific Market Revenue, By Fabric Material, 2025-2035
9.4.4. Asia Pacific Market Revenue, By Functionality, 2025-2035
9.4.5. Asia Pacific Market Revenue, By Age Group, 2025-2035
9.4.6. Asia Pacific Market Revenue, By Distribution Channel, 2025-2035
9.4.7. China
9.4.7.1. China Market Revenue, By Product Type, 2025-2035
9.4.7.2. China Market Revenue, By Fabric Material, 2025-2035
9.4.7.3. China Market Revenue, By Functionality, 2025-2035
9.4.7.4. China Market Revenue, By Age Group, 2025-2035
9.4.7.5. China Market Revenue, By Distribution Channel, 2025-2035
9.4.8. Japan
9.4.8.1. Japan Market Revenue, By Product Type, 2025-2035
9.4.8.2. Japan Market Revenue, By Fabric Material, 2025-2035
9.4.8.3. Japan Market Revenue, By Functionality, 2025-2035
9.4.8.4. Japan Market Revenue, By Age Group, 2025-2035
9.4.8.5. Japan Market Revenue, By Distribution Channel, 2025-2035
9.4.9. India
9.4.9.1. India Market Revenue, By Product Type, 2025-2035
9.4.9.2. India Market Revenue, By Fabric Material, 2025-2035
9.4.9.3. India Market Revenue, By Functionality, 2025-2035
9.4.9.4. India Market Revenue, By Age Group, 2025-2035
9.4.9.5. India Market Revenue, By Distribution Channel, 2025-2035
9.4.10. Australia
9.4.10.1. Australia Market Revenue, By Product Type, 2025-2035
9.4.10.2. Australia Market Revenue, By Fabric Material, 2025-2035
9.4.10.3. Australia Market Revenue, By Functionality, 2025-2035
9.4.10.4. Australia Market Revenue, By Age Group, 2025-2035
9.4.10.5. Australia Market Revenue, By Distribution Channel, 2025-2035
9.4.11. South Korea
9.4.11.1. South Korea Market Revenue, By Product Type, 2025-2035
9.4.11.2. South Korea Market Revenue, By Fabric Material, 2025-2035
9.4.11.3. South Korea Market Revenue, By Functionality, 2025-2035
9.4.11.4. South Korea Market Revenue, By Age Group, 2025-2035
9.4.11.5. South Korea Market Revenue, By Distribution Channel, 2025-2035
9.4.12. Singapore
9.4.12.1. Singapore Market Revenue, By Product Type, 2025-2035
9.4.12.2. Singapore Market Revenue, By Fabric Material, 2025-2035
9.4.12.3. Singapore Market Revenue, By Functionality, 2025-2035
9.4.12.4. Singapore Market Revenue, By Age Group, 2025-2035
9.4.12.5. Singapore Market Revenue, By Distribution Channel, 2025-2035
9.4.13. Rest of Asia Pacific
9.4.13.1. Rest of Asia Pacific Market Revenue, By Product Type, 2025-2035
9.4.13.2. Rest of Asia Pacific Market Revenue, By Fabric Material, 2025-2035
9.4.13.3. Rest of Asia Pacific Market Revenue, By Functionality, 2025-2035
9.4.13.4. Rest of Asia Pacific Market Revenue, By Age Group, 2025-2035
9.4.13.5. Rest of Asia Pacific Market Revenue, By Distribution Channel, 2025-2035
9.5. Latin America
9.5.1. Latin America Market Revenue, By Country, 2025-2035 (USD Billion)
9.5.2. Latin America Market Revenue, By Product Type, 2025-2035
9.5.3. Latin America Market Revenue, By Fabric Material, 2025-2035
9.5.4. Latin America Market Revenue, By Functionality, 2025-2035
9.5.5. Latin America Market Revenue, By Age Group, 2025-2035
9.5.6. Latin America Market Revenue, By Distribution Channel, 2025-2035
9.5.7. Brazil
9.5.7.1. Brazil Market Revenue, By Product Type, 2025-2035
9.5.7.2. Brazil Market Revenue, By Fabric Material, 2025-2035
9.5.7.3. Brazil Market Revenue, By Functionality, 2025-2035
9.5.7.4. Brazil Market Revenue, By Age Group, 2025-2035
9.5.7.5. Brazil Market Revenue, By Distribution Channel, 2025-2035
9.5.8. Argentina
9.5.8.1. Argentina Market Revenue, By Product Type, 2025-2035
9.5.8.2. Argentina Market Revenue, By Fabric Material, 2025-2035
9.5.8.3. Argentina Market Revenue, By Functionality, 2025-2035
9.5.8.4. Argentina Market Revenue, By Age Group, 2025-2035
9.5.8.5. Argentina Market Revenue, By Distribution Channel, 2025-2035
9.5.9. Mexico
9.5.9.1. Mexico Market Revenue, By Product Type, 2025-2035
9.5.9.2. Mexico Market Revenue, By Fabric Material, 2025-2035
9.5.9.3. Mexico Market Revenue, By Functionality, 2025-2035
9.5.9.4. Mexico Market Revenue, By Age Group, 2025-2035
9.5.9.5. Mexico Market Revenue, By Distribution Channel, 2025-2035
9.5.10. Rest of Latin America
9.5.10.1. Rest of Latin America Market Revenue, By Product Type, 2025-2035
9.5.10.2. Rest of Latin America Revenue, By Fabric Material, 2025-2035
9.5.10.3. Rest of Latin America Market Revenue, By Functionality, 2025-2035
9.5.10.4. Rest of Latin America Market Revenue, By Age Group, 2025-2035
9.5.10.5. Rest of Latin America Market Revenue, By Distribution Channel, 2025-2035
9.6. MEA
9.6.1. MEA Market Revenue, By Country, 2025-2035 (USD Billion)
9.6.2. MEA Market Revenue, By Product Type, 2025-2035
9.6.3. MEA Market Revenue, By Fabric Material, 2025-2035
9.6.4. MEA Market Revenue, By Functionality, 2025-2035
9.6.5. MEA Market Revenue, By Age Group, 2025-2035
9.6.6. MEA Market Revenue, By Distribution Channel, 2025-2035
9.6.7. GCC Countries
9.6.7.1. GCC Countries Market Revenue, By Product Type, 2025-2035
9.6.7.2. GCC Countries Market Revenue, By Fabric Material, 2025-2035
9.6.7.3. GCC Countries Market Revenue, By Functionality, 2025-2035
9.6.7.4. GCC Countries Market Revenue, By Age Group, 2025-2035
9.6.7.5. GCC Countries Market Revenue, By Distribution Channel, 2025-2035
9.6.8. South Africa
9.6.8.1. South Africa Market Revenue, By Product Type, 2025-2035
9.6.8.2. South Africa Market Revenue, By Fabric Material, 2025-2035
9.6.8.3. South Africa Market Revenue, By Functionality, 2025-2035
9.6.8.4. South Africa Market Revenue, By Age Group, 2025-2035
9.6.8.5. South Africa Market Revenue, By Distribution Channel, 2025-2035
9.6.9. Rest of Middle East & Africa
9.6.9.1. Rest of Middle East & Africa Market Revenue, By Product Type, 2025-2035
9.6.9.2. Rest of Middle East & Africa Market Revenue, By Fabric Material, 2025-2035
9.6.9.3. Rest of Middle East & Africa Market Revenue, By Functionality, 2025-2035
9.6.9.4. Rest of Middle East & Africa Market Revenue, By Age Group, 2025-2035
9.6.9.5. Rest of Middle East & Africa Market Revenue, By Distribution Channel, 2025-2035
10. Company Profile
10.1. Adidas AG
10.1.1. Business Overview
10.1.2. Financial Performance
10.1.3. Product/Service Offerings
10.1.4. Strategies & recent developments
10.1.5. SWOT Analysis
10.2. American Eagle Outfitters, Inc.
10.2.1. Business Overview
10.2.2. Financial Performance
10.2.3. Product/Service Offerings
10.2.4. Strategies & recent developments
10.2.5. SWOT Analysis
10.3. Andrew Christian Inc.
10.3.1. Business Overview
10.3.2. Financial Performance
10.3.3. Product/Service Offerings
10.3.4. Strategies & recent developments
10.3.5. SWOT Analysis
10.4. Berkshire Hathaway Inc.
10.4.1. Business Overview
10.4.2. Financial Performance
10.4.3. Product/Service Offerings
10.4.4. Strategies & recent developments
10.4.5. SWOT Analysis
10.5. Bonobos Inc.
10.5.1. Business Overview
10.5.2. Financial Performance
10.5.3. Product/Service Offerings
10.5.4. Strategies & recent developments
10.5.5. SWOT Analysis
10.6. Calvin Klein Inc.
10.6.1. Business Overview
10.6.2. Financial Performance
10.6.3. Product/Service Offerings
10.6.4. Strategies & recent developments
10.6.5. SWOT Analysis
10.7. Duluth Trading Company
10.7.1. Business Overview
10.7.2. Financial Performance
10.7.3. Product/Service Offerings
10.7.4. Strategies & recent developments
10.7.5. SWOT Analysis
10.8. Fruit of the Loom, Inc.
10.8.1. Business Overview
10.8.2. Financial Performance
10.8.3. Product/Service Offerings
10.8.4. Strategies & recent developments
10.8.5. SWOT Analysis
10.9. Gap Inc.
10.9.1. Business Overview
10.9.2. Financial Performance
10.9.3. Product/Service Offerings
10.9.4. Strategies & recent developments
10.9.5. SWOT Analysis
10.10. Giorgio Armani S.p.A.
10.10.1. Business Overview
10.10.2. Financial Performance
10.10.3. Product/Service Offerings
10.10.4. Strategies & recent developments
10.10.5. SWOT Analysis
10.11. Hanesbrands Inc.
10.11.1. Business Overview
10.11.2. Financial Performance
10.11.3. Product/Service Offerings
10.11.4. Strategies & recent developments
10.11.5. SWOT Analysis
10.12. Hugo Boss AG
10.12.1. Business Overview
10.12.2. Financial Performance
10.12.3. Product/Service Offerings
10.12.4. Strategies & recent developments
10.12.5. SWOT Analysis
10.13. Jockey International Inc.
10.13.1. Business Overview
10.13.2. Financial Performance
10.13.3. Product/Service Offerings
10.13.4. Strategies & recent developments
10.13.5. SWOT Analysis
10.14. L Brands, Inc. (Victoria’s Secret)
10.14.1. Business Overview
10.14.2. Financial Performance
10.14.3. Product/Service Offerings
10.14.4. Strategies & recent developments
10.14.5. SWOT Analysis
10.15. Mack Weldon Inc.
10.15.1. Business Overview
10.15.2. Financial Performance
10.15.3. Product/Service Offerings
10.15.4. Strategies & recent developments
10.15.5. SWOT Analysis
10.16. Nike, Inc.
10.16.1. Business Overview
10.16.2. Financial Performance
10.16.3. Product/Service Offerings
10.16.4. Strategies & recent developments
10.16.5. SWOT Analysis
10.17. PVH Corp.
10.17.1. Business Overview
10.17.2. Financial Performance
10.17.3. Product/Service Offerings
10.17.4. Strategies & recent developments
10.17.5. SWOT Analysis
10.18. Puma SE
10.18.1. Business Overview
10.18.2. Financial Performance
10.18.3. Product/Service Offerings
10.18.4. Strategies & recent developments
10.18.5. SWOT Analysis
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